{"id":5692,"date":"2022-04-05T08:35:15","date_gmt":"2022-04-05T08:35:15","guid":{"rendered":"https:\/\/www.africa-press.net\/angola\/all-news\/multichoice-invests-in-african-content"},"modified":"2022-04-05T14:22:49","modified_gmt":"2022-04-05T14:22:49","slug":"multichoice-invests-in-african-content","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/angola\/all-news\/multichoice-invests-in-african-content","title":{"rendered":"MultiChoice invests in African content"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Angola. <\/strong><\/span><b>MultiChoice-owned OTT service Showmax is investing in four original films and programming produced by East Africa. Initially the output will be shown in Kenya this year.<\/b><br \/>\nThe new programming includes a feature film, a crime drama series, a high-level political thriller series set in a fictional county, and a thriller series. MultiChoice did not disclose the value of each show.<\/p>\n<p>The investment seems to come as a direct response to Netflix announcing that it is investing Rand 900 million (\u20ac 56.4,) in South African-produced material. That commitment covers four separate productions to be made and shot in South Africa in 2022 and 2023.<\/p>\n<p>Timothy Okwaro, MultiChoice\u2019s channel director for East and Southern Africa, said Kenyan\u2019s investment in the original Showmax showed that the commitment \u201cspeaks to our localization strategy and the sharp focus on working with local producers, both established and coming soon to make sure we give our viewers what they want \u201d.<\/p>\n<p>Showmax has approximately 861,000 subscribers across Africa. Netflix has about 2.6 million.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/angola\">Angola<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Angola. MultiChoice-owned OTT service Showmax is investing in four original films and programming produced by East Africa. Initially the output will be shown in Kenya this year. The new programming includes a feature film, a crime drama series, a high-level political thriller series set in a fictional county, and a thriller series. MultiChoice [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":5691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4,8,16],"tags":[233,337,329],"class_list":["post-5692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-culture-and-art","category-homepage-english","category-twitter","tag-africa-press","tag-africa-press-angola","tag-angola"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MultiChoice invests in African content - Angola<\/title>\n<meta name=\"description\" content=\"MultiChoice-owned OTT service Showmax is investing in four original films and programming produced by East Africa. 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