{"id":10211,"date":"2022-07-12T14:25:46","date_gmt":"2022-07-12T14:25:46","guid":{"rendered":"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football"},"modified":"2022-07-12T15:38:29","modified_gmt":"2022-07-12T15:38:29","slug":"private-sector-urged-to-invest-more-in-women-football","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football","title":{"rendered":"Private sector urged to invest more in women football"},"content":{"rendered":"

Africa-Press – Botswana. <\/strong><\/span>Private companies have been urged to leverage on the growing popularity of women football in the country as part of growing their respective ventures or brands.<\/b><\/p>\n

The call was made by the Female Representative in the Botswana Football Association National Executive Committee (BFANEC), Lobito Ncube.<\/p>\n

She was among key speakers at a ceremony where Debswana\u2019s Orapa Letlhakane and Damtshaa Mines (OLDM) renewed its sponsorship for the Boteti Regional Football Association (BRFA) women\u2019s league.<\/p>\n

The sponsorship is worth P600,000 and will come to an end in the 2024\/2025 football season, with each season allocated P200,000. It covers all key logistics associated with running the league.<\/p>\n

Additionally, the sponsorship was a renewal from a similar deal that was signed in 2019 between the two parties. \u201cIt is evident that women football offers many growth opportunities for the private sector.<\/p>\n

The game has grown exponentially. The rising popularity offers vast untapped potential leaving much room for value proposition. For this reason, the private sector can explore various opportunities offered by women football as one way of growing their ventures,\u201d Ncube said.<\/p>\n

The rise in popularity of women football has largely been attributed to the Mares\u2019 qualification for the WAFCON tournament currently being staged in Morocco. Ncube also said government, CAF and FIFA alone cannot entirely be tasked with supporting the growth of women football.<\/p>\n

This she said means the continued support of the private sector to grow the women\u2019s game is very vital. \u201cGovernment, FIFA and CAF can only do so much. The rest of the support needs be closer to home within our communities,\u201d Ncube said.<\/p>\n

At the event, OLDM assistant general manager, Ditiro Lentswe said the sponsorship renewal is influenced by fact that Debswana consider itself as an important partner in the country\u2019s sporting landscape. \u201cOur commitment in sport is to a large extent underpinned by our desire to be part of the transformation of this country into a great sporting giant that it has the potential to be.<\/p>\n

It is our firm belief that the sponsorship would have noticeable impact on the communities in our zone of influence, particularly on the participants themselves. We would like to see this sponsorship having more impact, nurturing talent and producing many sportswomen who will compete internationally and make a living through sport.\u201d Lentswe advised sporting bodies in the country to urgently review their strategies and come up with commercial driven initiatives to generate income rather than solely depending on sponsors. \u201cSport has the potential to be developed into a major industry with significant contribution to national growth and employment.<\/p>\n

The BFA has to relook its strategy and intensify the commercialisation of football in Botswana.\u201d Meanwhile, BRFA chairperson Phillimon Bunu said more teams were showing interest in participating in the league as it is now attractive owing to the sponsorship from Debswana. \u201cThis is likely to stretch our resources but we are working on strategies to ensure that more resources are available for women football,\u201d he said.<\/p>\n

The teams have increased from five to 10 since the league inception over a decade ago. Meanwhile, the champions in the women\u2019s league, Orapa All Stars, were also given their prize money amounting to P20,000, medals and a trophy.<\/p>\n

Other teams in the league also got their prize money depending on their final league position. Debswana also supported All Stars at the inaugural Diamond Trading Company Botswana (DTC Botswana) Women Top 8 tournament in Gaborone last month. Later on Division One teams sponsored by Lucara also received their prize money in a separate event.<\/p>\n

The league champions, Zowa United, received medals, a trophy and P25,000. Lucara has also pledged to support the team at the Debswana First Division North play-offs this weekend.<\/p>\n

For More News And Analysis About Botswana<\/a> Follow Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Botswana. Private companies have been urged to leverage on the growing popularity of women football in the country as part of growing their respective ventures or brands. The call was made by the Female Representative in the Botswana Football Association National Executive Committee (BFANEC), Lobito Ncube. She was among key speakers at a […]<\/p>\n","protected":false},"author":84,"featured_media":10210,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,8,17,16],"tags":[233,237,234],"class_list":["post-10211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-homepage-english","category-sport","category-twitter","tag-africa-press","tag-africa-press-botswana","tag-botswana"],"yoast_head":"\nPrivate sector urged to invest more in women football - Botswana<\/title>\n<meta name=\"description\" content=\"Private companies have been urged to leverage on the growing popularity of women football in the country as part of g ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Private sector urged to invest more in women football\" \/>\n<meta property=\"og:description\" content=\"Private companies have been urged to leverage on the growing popularity of women football in the country as part of g ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\" \/>\n<meta property=\"og:site_name\" content=\"Botswana\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-12T14:25:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-12T15:38:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/botswana\/sites\/38\/2022\/07\/postQueueImg_22-62cd955a6d960.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"532\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Private sector urged to invest more in women football\",\"datePublished\":\"2022-07-12T14:25:46+00:00\",\"dateModified\":\"2022-07-12T15:38:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\"},\"wordCount\":637,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/botswana\/sites\/38\/2022\/07\/postQueueImg_22-62cd955a6d960.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Botswana\",\"Botswana\"],\"articleSection\":[\"all news\",\"homepage-english\",\"sport\",\"twitter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\",\"url\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/private-sector-urged-to-invest-more-in-women-football\",\"name\":\"Private sector urged to invest more in women football - 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