{"id":9291,"date":"2022-06-25T13:24:22","date_gmt":"2022-06-25T13:24:22","guid":{"rendered":"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg"},"modified":"2022-06-25T14:57:28","modified_gmt":"2022-06-25T14:57:28","slug":"messi-generates-unprecedented-gains-for-psg","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg","title":{"rendered":"Messi generates unprecedented gains for PSG"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Botswana. <\/strong><\/span><b>It&#8217;s no surprise: the signing of Lionel Messi has given Paris Saint-Germain gains never before achieved, with the Argentine generating new sponsorships and merchandising sales so far unheard of, Portuguese sports newspaper A Bola reported in yesterday&#8217;s online edition.<\/b><\/p>\n<p>According to the newspaper Marca, PSG sold more than a million shirts last season, with Messi passing Cristiano Ronaldo, who has returned to Manchester United. Of that million, 60 percent is equivalent to Messi&#8217;s number 30 shirt. The French club thus passed the English as the one that sells the most jerseys worldwide.<\/p>\n<p>In total, PSG earned 41 million euros in merchandising \u2013 in the first three hours, Messi&#8217;s jerseys earned 933 thousand euros. The arrival of the Argentine led the club to open a giant store in the middle of Avenida dos Campos El\u00edsios in order to accommodate the demand, but even that was difficult to satisfy.<\/p>\n<p>&#8220;Demand has grown between 30 and 40%, what can contribute to this is just the supply. When a transfer of this magnitude happens, like Ronaldo to United, for example, you can think that the players will be paid with the sale of shirts, but that&#8217;s not true. You can&#8217;t produce that many extra shirts. There&#8217;s an agreement set to guarantee minimums, but we can&#8217;t meet the demand for Messi&#8217;s shirts. We hit the ceiling. We&#8217;re selling a lot, maybe more than anyone another club in the world for one player, and that takes us to the next level,&#8221; explained Merchandising Director Marc Armstrong.<\/p>\n<p>Messi&#8217;s arrival also had a big impact on social media \u2013 the club garnered over 15 million followers across all platforms and broke the 150 million mark for the first time.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/botswana\">Botswana<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Botswana. It&#8217;s no surprise: the signing of Lionel Messi has given Paris Saint-Germain gains never before achieved, with the Argentine generating new sponsorships and merchandising sales so far unheard of, Portuguese sports newspaper A Bola reported in yesterday&#8217;s online edition. According to the newspaper Marca, PSG sold more than a million shirts last [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":9290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,8,17,16],"tags":[233,237,234],"class_list":["post-9291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-homepage-english","category-sport","category-twitter","tag-africa-press","tag-africa-press-botswana","tag-botswana"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Messi generates unprecedented gains for PSG - Botswana<\/title>\n<meta name=\"description\" content=\"It&#039;s no surprise: the signing of Lionel Messi has given Paris Saint-Germain gains never before achieved, with the Arg ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Messi generates unprecedented gains for PSG\" \/>\n<meta property=\"og:description\" content=\"It&#039;s no surprise: the signing of Lionel Messi has given Paris Saint-Germain gains never before achieved, with the Arg ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\" \/>\n<meta property=\"og:site_name\" content=\"Botswana\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-25T13:24:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-25T14:57:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/botswana\/sites\/38\/2022\/06\/postQueueImg_2-62b722358d045.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Messi generates unprecedented gains for PSG\",\"datePublished\":\"2022-06-25T13:24:22+00:00\",\"dateModified\":\"2022-06-25T14:57:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\"},\"wordCount\":301,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/botswana\/sites\/38\/2022\/06\/postQueueImg_2-62b722358d045.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Botswana\",\"Botswana\"],\"articleSection\":[\"all news\",\"homepage-english\",\"sport\",\"twitter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\",\"url\":\"https:\/\/www.africa-press.net\/botswana\/all-news\/messi-generates-unprecedented-gains-for-psg\",\"name\":\"Messi generates unprecedented gains for PSG - 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