{"id":16991,"date":"2021-07-28T17:20:53","date_gmt":"2021-07-28T17:20:53","guid":{"rendered":"https:\/\/www.africa-press.net\/burkina-faso\/?p=16991"},"modified":"2021-07-28T20:50:25","modified_gmt":"2021-07-28T20:50:25","slug":"costumer-first-uba-burkina-celebre-sa-clientele","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele","title":{"rendered":"Costumer first : UBA Burkina c\u00e9l\u00e8bre sa client\u00e8le"},"content":{"rendered":"

Africa-Press<\/a> – Burkina Faso<\/a>. <\/strong><\/span>Le concept Costumer first, le client d\u2019abord en fran\u00e7ais, est une philosophie d\u2019\u00e9coute et d\u2019\u00e9change avec la client\u00e8le que la banque UBA a mise en place, le 1er ao\u00fbt 2016. Apr\u00e8s 5 ans d\u2019existence, UBA Burkina c\u00e9l\u00e8bre le concept du 26 au 31 juillet 2021, dans ses diff\u00e9rentes agences. A l\u2019occasion, l\u2019\u00e9quipe dirigeante a \u00e9t\u00e9 \u00e0 l\u2019\u00e9coute de la client\u00e8le au si\u00e8ge dudit Banque, ce mardi 27 juillet 2021.<\/b><\/p>\n

\u00a0<\/b><\/p>\n

Le client notre employeur \u00bb, ceci est le slogan du concept Costumer first de UBA. Ce cinqui\u00e8me anniversaire a \u00e9t\u00e9 l\u2019occasion pour Julien Kouassi, Directeur g\u00e9n\u00e9ral de UBA Burkina, de d\u00e9serter son bureau pour venir aupr\u00e8s de la client\u00e8le afin d\u2019\u00e9couter leurs pr\u00e9occupations.<\/p>\n

Descendu \u00e0 \u00ab l\u2019improviste \u00bb, les clients de UBA de ce jour ne s\u2019attendaient pas \u00e0 voir le DG de la banque. Accompagn\u00e9 de ses collaborateurs, Julien Kouassi a interrog\u00e9 les clients. \u00ab Chers clients, lorsque vous \u00eates surpris de nous voir comme \u00e7a vous vous demandez qu\u2019est-ce qu\u2019il y a \u00bb, a lanc\u00e9 le Directeur, avant de rassurer et d\u00e9cliner l\u2019objet de sa pr\u00e9sence.<\/p>\n

\u00ab Il n\u2019y a rien de grave. On est juste venu vous dire que c\u2019est la semaine de c\u00e9l\u00e9bration de notre philosophie qui est que le client est roi \u00bb, a-t-il inform\u00e9. Dans ses explications, il s\u2019est \u00e9vertu\u00e9 \u00e0 d\u00e9montrer aux clients, la valeur qu\u2019ils repr\u00e9sentent pour la banque. \u00ab On est venu vous dire que sans vous, on n\u2019a pas de raison d\u2019\u00eatre. Sans vous, la banque n\u2019est rien, tout ce que vous voyez autour de vous n\u2019a aucune valeur. C\u2019est vous qui avez de la valeur \u00bb, a soutenu Julien Kouassi.<\/p>\n

Il a \u00e9galement fait savoir aux clients attentifs \u00e0 ses propos que la c\u00e9l\u00e9bration s\u2019\u00e9tale sur toute la semaine au bonheur du client. Avant d\u2019indexer ses coll\u00e8gues en ces termes. \u00ab Sans vous il n\u2019y aura pas de directrice en charge du secteur public, ni de directeur financier. Sans vous on n\u2019aurait pas tout ce monde-l\u00e0 \u00bb, a-t-il d\u00e9fendu.<\/p>\n

Pendant une trentaine de minutes, le DG de UBA Burkina a tenu un discours \u00ab \u00e9loquent \u00bb devant les clients du jour. Chose qui a retenu l\u2019attention de la client\u00e8le ainsi que des prestataires qui ont tout cess\u00e9 pour ou\u00efr l\u2019h\u00f4te. Dans ses propos, il a not\u00e9 l\u2019engagement de son \u00e9quipe \u00e0 satisfaire leur pr\u00e9occupation. \u00ab Nous sommes satisfaits de vous. Il peut avoir des manquements. Il peut avoir des moments o\u00f9 le r\u00e9seau ne marche pas mais on sera toujours l\u00e0, pour faire en sorte que les choses marchent \u00bb, a-t-il promis.<\/p>\n

Apr\u00e8s ce discours, le directeur g\u00e9n\u00e9ral et ses collaborateurs ont proc\u00e9d\u00e9 \u00e0 un partage d\u2019eau de bienvenue et de la boisson aux clients pr\u00e9sents. Les responsables de UBA ont, tour \u00e0 tour, pris la parole \u00e0 la suite de leur patron, pour traduire leurs reconnaissances et r\u00e9it\u00e9r\u00e9 leur engagement quotidien pour la satisfaction de la client\u00e8le.<\/p>\n

Diah Traor\u00e9, la responsable Service Exp\u00e9rience Client qui endosse la responsabilit\u00e9 du concept Costumer first, est revenue sur les avantages de cette c\u00e9l\u00e9bration pour le client. \u00ab Tout au long de la semaine, nous allons rendre visite \u00e0 beaucoup de clients, nous serons \u00e0 votre \u00e9coute. Notre centre d\u2019appel est l\u00e0 si vous avez des remont\u00e9es d\u2019information, des requ\u00eates, des suggestions, n\u2019h\u00e9sitez surtout pas \u00bb, a-t-elle indiqu\u00e9. Elle a ensuite inform\u00e9 de la pr\u00e9sence des bo\u00eetes de suggestions dans toutes les agences UBA Burkina.<\/p>\n

Pour Diah Traor\u00e9, UBA reste attentive \u00e0 la voix de sa client\u00e8le. \u00ab La voix du client est vraiment importante pour nous. Il y a ce que nous voulons vous offrir mais on est \u00e9galement \u00e0 votre \u00e9coute pour savoir ce que vous souhaitez \u00bb, a-t-elle fait savoir. Comme il est question d\u2019anniversaire, la responsable Costumer exp\u00e9rience client, a, pour finir, invit\u00e9 l\u2019ensemble des clients \u00e0 la coupure du g\u00e2teau, le vendredi 31 juillet 2021.<\/p>\n

\u00a0<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Burkina Faso. Le concept Costumer first, le client d\u2019abord en fran\u00e7ais, est une philosophie d\u2019\u00e9coute et d\u2019\u00e9change avec la client\u00e8le que la banque UBA a mise en place, le 1er ao\u00fbt 2016. Apr\u00e8s 5 ans d\u2019existence, UBA Burkina c\u00e9l\u00e8bre le concept du 26 au 31 juillet 2021, dans ses diff\u00e9rentes agences. A l\u2019occasion, […]<\/p>\n","protected":false},"author":82,"featured_media":16990,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,11,10],"tags":[111,725,29],"class_list":["post-16991","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-homepage-french","category-toutes-les-actualites","tag-africa-press","tag-africa-press-burkina-faso","tag-burkina-faso"],"yoast_head":"\nCostumer first : UBA Burkina c\u00e9l\u00e8bre sa client\u00e8le - Burkina Faso<\/title>\n<meta name=\"description\" content=\"Le concept Costumer first, le client d\u2019abord en fran\u00e7ais, est une philosophie d\u2019\u00e9coute et d\u2019\u00e9change avec la client\u00e8le ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Costumer first : UBA Burkina c\u00e9l\u00e8bre sa client\u00e8le\" \/>\n<meta property=\"og:description\" content=\"Le concept Costumer first, le client d\u2019abord en fran\u00e7ais, est une philosophie d\u2019\u00e9coute et d\u2019\u00e9change avec la client\u00e8le ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\" \/>\n<meta property=\"og:site_name\" content=\"Burkina Faso\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-28T17:20:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-28T20:50:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/burkina\/sites\/42\/2021\/07\/img-6101810959d55.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"540\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditorfr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditorfr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\"},\"author\":{\"name\":\"cfeditorfr\",\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1\"},\"headline\":\"Costumer first : UBA Burkina c\u00e9l\u00e8bre sa client\u00e8le\",\"datePublished\":\"2021-07-28T17:20:53+00:00\",\"dateModified\":\"2021-07-28T20:50:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\"},\"wordCount\":695,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/burkina\/sites\/42\/2021\/07\/img-6101810959d55.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Burkina Faso\",\"Burkina Faso\"],\"articleSection\":[\"\u00c9conomie\",\"homepage-french\",\"Toutes les actualit\u00e9s\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\",\"url\":\"https:\/\/www.africa-press.net\/burkina-faso\/economie\/costumer-first-uba-burkina-celebre-sa-clientele\",\"name\":\"Costumer first : UBA Burkina c\u00e9l\u00e8bre sa client\u00e8le - 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