{"id":26905,"date":"2022-09-07T16:30:58","date_gmt":"2022-09-07T16:30:58","guid":{"rendered":"https:\/\/www.africa-press.net\/cameroun\/politique\/cameroun-comment-mira-cement-titille-dangote-sur-le-marche-du-ciment"},"modified":"2022-09-07T16:52:41","modified_gmt":"2022-09-07T16:52:41","slug":"cameroun-comment-mira-cement-titille-dangote-sur-le-marche-du-ciment","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/cameroun\/economie\/cameroun-comment-mira-cement-titille-dangote-sur-le-marche-du-ciment","title":{"rendered":"Cameroun : comment Mira Cement titille Dangote sur le march\u00e9 du ciment"},"content":{"rendered":"

Africa-Press – Cameroun. <\/strong><\/span>Dangote Cameroon bouscul\u00e9 sur son propre terrain ? Depuis quelques semaines, la deuxi\u00e8me place de la filiale du cimentier nig\u00e9rian est chahut\u00e9e sur le march\u00e9 local en termes de capacit\u00e9 de production. La faute \u00e0 Mira Cement, filiale du groupe libano-chinois Mira, repr\u00e9sent\u00e9 par Helen Lu et Hassan Mortada, qui vient de tripler ses capacit\u00e9s pour les porter \u00e0 1,5 million de tonnes.<\/p>\n

L\u2019entreprise a pour ce faire d\u00e9cid\u00e9, il y a deux ans, d\u2019investir pr\u00e8s de 30 milliards de F CFA (pr\u00e8s de 46 millions d\u2019euros) pour installer une deuxi\u00e8me cha\u00eene d\u2019emballage, entra\u00eenant ainsi un bouleversement du secteur, d\u00e9sormais en pleine mutation.<\/p>\n

Mira abandonne la queue du peloton au marocain Cimaf (groupe Addoha, 500 000 tonnes, qui passeront bient\u00f4t \u00e0 1,5 million de tonnes) pour faire jeu \u00e9gal avec Dangote et coiffer Medcem Cameroun (600 000 tonnes) au poteau. Leader, les Cimenteries du Cameroun (Cimencam, LafargeHolcim) et ses 2,2 millions de tonnes seront rattrap\u00e9es dans quelques mois par le groupe libano-chinois, qui entend investir 120 milliards de F CFA pour installer une unit\u00e9 de 700 000 tonnes dans le nord du pays.<\/p>\n

Bouleversements<\/b><\/p>\n

Une situation de courte dur\u00e9e, puisque l\u2019op\u00e9rateur historique passera \u00e0 2,5 millions de tonnes \u00e0 la fin de 2023, en augmentant la capacit\u00e9 de son usine de Figuil, dans la r\u00e9gion du Nord, de 300 000 tonnes. Des bouleversements qui se poursuivront avec l\u2019arriv\u00e9e de deux autres acteurs, dont la cimenterie du tycoon ivoirien Bernard Kon\u00e9 Dossongui, dans la zone portuaire de Kribi.<\/p>\n

Dans la foul\u00e9e, Mira Cement a d\u00e9cid\u00e9 de r\u00e9duire ses prix en direction des grossistes \u2013 la modification des prix au consommateur \u00e9tant soumise \u00e0 une d\u00e9cision des autorit\u00e9s. En prenant une telle option, annonc\u00e9e avec enthousiasme par le ministre du Commerce, Luc Magloire Mbarga Atangana, qui esp\u00e8re une r\u00e9percussion sur le consommateur, Mira navigue ainsi \u00e0 contre-courant par rapport \u00e0 la concurrence, regroup\u00e9e au sein de l\u2019Association des producteurs de ciment du Cameroun (APCC).<\/p>\n

Celle-ci, dont Mira ne fait pas encore partie, plaide plut\u00f4t pour une augmentation, compte tenu de la chert\u00e9 des intrants, dont le clinker, et de la r\u00e9vision \u00e0 la hausse du prix de l\u2019\u00e9nergie que la Soci\u00e9t\u00e9 nationale de transport de l\u2019\u00e9lectricit\u00e9 (Sonatrel) vient d\u2019imposer aux cimentiers locaux.<\/p>\n

Diversification<\/b><\/p>\n

\u00ab Nous examinons cela avec attention et ne serons pas \u00e9tonn\u00e9s que cette baisse soit compens\u00e9e par des avantages en retour \u00bb, clame un concurrent. Ce que conteste Adnen Bouattour, le directeur commercial de Mira Cement. \u00ab Si j\u2019ai 1,5 million de tonnes, je peux me permettre cette concession en comptant sur l\u2019effet volume \u00bb, argue-t-il. Le Tunisien fait valoir deux autres atouts. La carri\u00e8re de clinker que l\u2019\u00c9tat camerounais leur a r\u00e9cemment conc\u00e9d\u00e9e \u00e0 Limb\u00e9, dans la r\u00e9gion du Sud-Ouest, r\u00e9duit leur d\u00e9pendance \u00e0 l\u2019importation de cet intrant de pratiquement 60 %.<\/p>\n

L\u2019autre avantage du groupe, qu\u2019il partage avec Dangote, \u00e9tant la flotte interne de 500 camions g\u00e9r\u00e9e par Mira Transport, qui permet des \u00e9conomies dans la distribution de leurs produits en territoire camerounais. \u00ab Nous comptons du reste doubler ce parc automobile dans six mois \u00bb, ajoute-t-il.<\/p>\n

Outre l\u2019accroissement des capacit\u00e9s, Mira Cement diversifie son offre avec le concours du tunisien Oasis Ciment, en ajoutant, outre le ciment 42,5, le 32,5 et bient\u00f4t du ciment colle. L\u2019ambition commerciale \u00e9tant de s\u2019emparer d\u2019au moins 35 % de part de march\u00e9, contre les quelque 20 % actuels.<\/p>\n

Pour plus d’informations et d’analyses sur la Cameroun<\/a>, suivez Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Cameroun. Dangote Cameroon bouscul\u00e9 sur son propre terrain ? Depuis quelques semaines, la deuxi\u00e8me place de la filiale du cimentier nig\u00e9rian est chahut\u00e9e sur le march\u00e9 local en termes de capacit\u00e9 de production. La faute \u00e0 Mira Cement, filiale du groupe libano-chinois Mira, repr\u00e9sent\u00e9 par Helen Lu et Hassan Mortada, qui vient de […]<\/p>\n","protected":false},"author":82,"featured_media":26904,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,3,11,10],"tags":[36,50,49],"class_list":["post-26905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dossiers","category-economie","category-homepage-french","category-toutes-les-actualites","tag-africa-press","tag-africa-press-cameroun","tag-cameroun"],"yoast_head":"\nCameroun : comment Mira Cement titille Dangote sur le march\u00e9 du ciment - Cameroun<\/title>\n<meta name=\"description\" content=\"Dangote Cameroon bouscul\u00e9 sur son propre terrain ? 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