Africa-Press – C\u00f4te d’Ivoire. <\/strong><\/span>Douze ans apre\u0300s sa cre\u0301ation, l\u2019entreprise ivoirienne est de\u0301ja\u0300 devenue un ge\u0301ant du BTP, a\u0300 domicile mais e\u0301galement dans la sous-re\u0301gion. Sa me\u0301thode ? Souplesse d\u2019exe\u0301cution, solides connexions politiques et investissements massifs.<\/b><\/p>\nTous les samedis, la me\u0302me sce\u0300ne se re\u0301pe\u0300te. A\u0300 la sortie de la petite ville de Grand-Bassam, a\u0300 l\u2019est d\u2019Abidjan, les grosses cylindre\u0301es s\u2019engagent, tambour battant, sur la nouvelle autoroute en direction d\u2019Assinie. Loin du tumulte de la me\u0301gapole, la bourgeoisie ivoirienne s\u2019offre une parenthe\u0300se sur la co\u0302te. Proble\u0300me, l\u2019infrastructure routie\u0300re est encore en chantier. \u00ab Nous avons pose\u0301 la couche de base en grave-bitume et nous sommes en phase de l\u2019application de la couche finale de roulement. Mais tout le monde l\u2019emprunte de\u0301ja\u0300 \u00bb, sourit Ge\u0301rard Kouassi, le directeur ge\u0301ne\u0301ral de Porteo BTP. La nouvelle 2X2 longe l\u2019oce\u0301an et e\u0301vite un de\u0301tour d\u2019une trentaine de minutes. De\u0301sormais, Assinie est a\u0300 moins d\u2019une heure d\u2019Abidjan.<\/p>\n
Retrouvez tous nos articles sur notre classement des 500 champions africains 2024 de l\u2019e\u0301conomie<\/b><\/p>\n
Cette infrastructure est l\u2019un des chantiers phares du groupe Porteo (342e de notre classement des 500 champions africains 2024). Notamment parce ce qu\u2019elle devrait rapidement devenir l\u2019une des voies les plus emprunte\u0301es du pays. Mais aussi parce qu\u2019elle a longtemps e\u0301te\u0301 de\u0301sire\u0301e par le pre\u0301sident Alassane Ouattara, qui passe la plupart de ses week-ends a\u0300 Assinie.<\/p>\n
Un he\u0301liport pour la CAN<\/b><\/p>\n
Dans le monde du BTP, entretenir de bonnes relations avec les mai\u0302tres d\u2019ouvrage, c\u2019est-a\u0300-dire les e\u0301lus, est primordial. Vital ? Le degre\u0301 de re\u0301ussite d\u2019un mandat e\u0301lectoral se mesure souvent a\u0300 la quantite\u0301 de kilome\u0300tres bitume\u0301s ou d\u2019infrastructures inaugure\u0301es. \u00ab Notre marque de fabrique, c\u2019est la souplesse et la re\u0301activite\u0301, explique Ge\u0301rard Kouassi. A\u0300 la mi-de\u0301cembre, soit quelques jours avant le coup d\u2019envoi de la Coupe d\u2019Afrique des nations (CAN), nous recevons une instruction pour la construction, en urgence, d\u2019un he\u0301liport, pour accueillir les VIP au stade olympique d\u2019Ebimpe\u0301. Le 4 janvier, il e\u0301tait pre\u0302t \u00bb.<\/p>\n
C\u2019est peut-e\u0302tre ce qui explique l\u2019irre\u0301sistible ascension du groupe en Co\u0302te d\u2019Ivoire. L\u2019entreprise a e\u0301te\u0301 fonde\u0301e en 2011 par l\u2019Ivoiro-Libanais Hassan Dakhlallah sous le nom de Nicolas Srouji Establishment for Contracting (NSE), une entreprise libanaise de BTP. Mais l\u2019homme d\u2019affaires a repris en 2015 le contro\u0302le de 100 % du capital de la socie\u0301te\u0301, rebaptise\u0301e Porteo en 2020.<\/p>\n
Au lendemain de la crise post-e\u0301lectorale, il y a un pays a\u0300 reconstruire. Les autorite\u0301s misent sur les infrastructures pour porter la croissance, et tous les acteurs du BTP en profitent, dont Porteo. \u00ab Nous prenons beaucoup de projets en partenariat public-prive\u0301, et cela se passe tre\u0300s bien malgre\u0301 les risques que cela pourrait comporter \u00bb, explique Ge\u0301rard Kouassi. L\u2019entreprise finance les projets pour n\u2019e\u0302tre paye\u0301e qu\u2019a\u0300 la livraison. Une strate\u0301gie qui requiert d\u2019avoir les reins solides mais qui s\u2019est re\u0301ve\u0301le\u0301e payante: en 2023, le chiffre d\u2019affaires du groupe s\u2019est e\u0301tabli a\u0300 285,5 milliards de francs CFA (472 millions d\u2019euros). Un chiffre en hausse de 24 % sur un an.<\/p>\n
Direction le Se\u0301ne\u0301gal<\/b><\/p>\n
Le groupe Porteo, qui compte 4 200 salarie\u0301s, a e\u0301tendu son champ de compe\u0301tences sur toute la chai\u0302ne de valeur du BTP et compte aujourd\u2019hui 9 filiales: gestion immobilie\u0300re, production de me\u0301tal, ba\u0302timent, be\u0301ton pre\u0302t a\u0300 l\u2019emploi, ame\u0301nagement paysager… La branche travaux publics pe\u0300se ne\u0301anmoins pour plus de 80 % du chiffre d\u2019affaires du groupe, qui revendique 2 000 km de routes de\u0301ja\u0300 construites et un carnet de commandes plein: Se\u0301gue\u0301la-Touba, contre-alle\u0301e Bassam-Port-Boue\u0308t, Toumodi-Dimbokro… Les quelque 2 000 engins de chantier sigle\u0301s Porteo s\u2019activent aux quatre coins du pays. \u00ab C\u2019est notre force, assure Ge\u0301rard Kouassi. Pouvoir de\u0301ployer notre propre mate\u0301riel nous permet de proposer des prix tre\u0300s concurrentiels. \u00bb<\/p>\n
De\u0301sormais, le groupe Porteo essaye de re\u0301pliquer cette recette a\u0300 l\u2019e\u0301tranger. En 2018, il met pour la premie\u0300re fois les pieds hors de Co\u0302te d\u2019Ivoire avec la cre\u0301ation d\u2019une filiale au Be\u0301nin. A\u0300 son actif, le de\u0301doublement de la route Se\u0300me\u0300-Porto-Novo et la construction d\u2019un pont dans la capitale politique be\u0301ninoise. En 2020, le groupe a pose\u0301 ses engins de chantier au Togo, avant de tenter sa chance au Se\u0301ne\u0301gal depuis l\u2019anne\u0301e dernie\u0300re. L\u2019entreprise ambitionne de devenir \u00ab un acteur international \u00bb, selon les termes du directeur ge\u0301ne\u0301ral, qui a notamment travaille\u0301 pour la multinationale Colas, filiale travaux publics du groupe franc\u0327ais Bouygues. Une expe\u0301rience qu\u2019il compte mettre a\u0300 profit pour faire de cette ambition une re\u0301alite\u0301.<\/p>\n
Source: JeuneAfrique<\/b><\/p>\n
Pour plus d’informations et d’analyses sur la C\u00f4te d’Ivoire<\/a>, suivez Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"Tha\u00efs Brouck Africa-Press – C\u00f4te d’Ivoire. Douze ans apre\u0300s sa cre\u0301ation, l\u2019entreprise ivoirienne est de\u0301ja\u0300 devenue un ge\u0301ant du BTP, a\u0300 domicile mais e\u0301galement dans la sous-re\u0301gion. Sa me\u0301thode ? Souplesse d\u2019exe\u0301cution, solides connexions politiques et investissements massifs. Tous les samedis, la me\u0302me sce\u0300ne se re\u0301pe\u0300te. A\u0300 la sortie de la petite ville de Grand-Bassam, […]<\/p>\n","protected":false},"author":82,"featured_media":76693,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,70,10],"tags":[56,63,29],"class_list":["post-76694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-to-homepage","category-toutes-les-actualites","tag-africa-press","tag-africa-press-cote-divoire","tag-cote-divoire"],"yoast_head":"\n
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