{"id":68932,"date":"2025-04-25T08:17:44","date_gmt":"2025-04-25T08:17:44","guid":{"rendered":"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini"},"modified":"2025-04-25T08:17:44","modified_gmt":"2025-04-25T08:17:44","slug":"easter-brings-a-tourism-boom-for-eswatini","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini","title":{"rendered":"EASTER BRINGS A TOURISM BOOM FOR ESWATINI"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Eswatini. <\/strong><\/span><b>Eswatini was abuzz this past Easter as visitors flocked into the Kingdom in their thousands, giving the country\u2019s tourism sector a much-needed shot in the arm.<\/b><\/p>\n<p>According to fresh figures from the Eswatini Tourism Authority (ETA), a total of 39 490 people visited the country over the Easter weekend \u2013 a massive 38.9% jump from the same period last year. The spike included 17 225 international tourists and 22 265 Emaswati who live abroad and returned home for the holidays.<\/p>\n<p>Most visitors came from nearby South Africa, with a whopping 13 295 arrivals, followed by Mozambique with 1 571. But the Easter vibe wasn\u2019t limited to Southern Africa \u2013 tourists also jetted in from places like the USA, UK, France, Germany and the Netherlands, showing that Eswatini is fast gaining global attention.<\/p>\n<p>ETA\u2019s Head of Marketing, Chunky Mdluli-Dlamini, couldn\u2019t be more thrilled.<\/p>\n<p>\u201cWe\u2019re excited about the turnout. These numbers reflect the impact of our marketing efforts and the growing appeal of Eswatini as a travel destination,\u201d she said. \u201cThe momentum is real, and it\u2019s encouraging to see both locals and foreigners choosing to spend their Easter here.\u201d<\/p>\n<p>Border posts were busy, especially Ngwenya, which saw over 15 984 visitors, making it the country\u2019s top entry point for the weekend. Matsamo followed closely with 6 011, then Mahamba with 5 269 and Lavumisa with 4 337. However, not all crossings were bustling \u2013 Lomahasha reported a dip in traffic.<\/p>\n<p>Accommodation providers were all smiles too. Hotels, B&amp;Bs and lodges saw a solid rise in bookings, with the national average occupancy rate climbing to 63%, up from 55% last year. Hotels led the pack with a 62% rate, while Mbabane emerged as the hot spot, clocking in the highest occupancy at 71%.<\/p>\n<p>Despite still trailing behind pre-COVID figures from 2019 by just over 5%, tourism bosses are confident the sector is on the right track. Mdluli-Dlamini said the Easter performance was proof that Eswatini\u2019s tourism offering is strong and steadily regaining its footing.<\/p>\n<p>\u201cOur job now is to keep the momentum going. With continued collaboration and innovation, we\u2019re hopeful that Eswatini will soon reclaim and surpass its past highs,\u201d she said.<\/p>\n<p>With glowing stats and a clear appetite for travel, all signs point to a bright and bustling future for Eswatini\u2019s tourism sector.<\/p>\n<p><strong>For More News And Analysis About <span style=\"color: #ff6600\">Eswatini<\/span> Follow <span style=\"color: #ff6600\">Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Eswatini. Eswatini was abuzz this past Easter as visitors flocked into the Kingdom in their thousands, giving the country\u2019s tourism sector a much-needed shot in the arm. According to fresh figures from the Eswatini Tourism Authority (ETA), a total of 39 490 people visited the country over the Easter weekend \u2013 a massive [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":68931,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[249],"class_list":["post-68932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","tag-eswatini"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>EASTER BRINGS A TOURISM BOOM FOR ESWATINI - Eswatini<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EASTER BRINGS A TOURISM BOOM FOR ESWATINI\" \/>\n<meta property=\"og:description\" content=\"Africa-Press &#8211; Eswatini. Eswatini was abuzz this past Easter as visitors flocked into the Kingdom in their thousands, giving the country\u2019s tourism sector a much-needed shot in the arm. According to fresh figures from the Eswatini Tourism Authority (ETA), a total of 39 490 people visited the country over the Easter weekend \u2013 a massive [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\" \/>\n<meta property=\"og:site_name\" content=\"Eswatini\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-25T08:17:44+00:00\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"EASTER BRINGS A TOURISM BOOM FOR ESWATINI\",\"datePublished\":\"2025-04-25T08:17:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\"},\"wordCount\":384,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/eswatini\/sites\/33\/2025\/04\/sm_1745557329.42951.jpg\",\"keywords\":[\"Eswatini\"],\"articleSection\":[\"all news\",\"economy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\",\"url\":\"https:\/\/www.africa-press.net\/eswatini\/all-news\/easter-brings-a-tourism-boom-for-eswatini\",\"name\":\"EASTER BRINGS A TOURISM BOOM FOR ESWATINI - 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