{"id":2022,"date":"2021-12-18T10:16:43","date_gmt":"2021-12-18T10:16:43","guid":{"rendered":"https:\/\/www.africa-press.net\/gabon\/?p=2022"},"modified":"2021-12-18T09:37:57","modified_gmt":"2021-12-18T09:37:57","slug":"carrefour-simplante-au-gabon-via-prix-import","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/gabon\/economie\/carrefour-simplante-au-gabon-via-prix-import","title":{"rendered":"Carrefour s\u2019implante au Gabon via Prix Import"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Gabon. <\/strong><\/span><b>Le g\u00e9ant fran\u00e7ais de la grande distribution \u00ab Carrefour \u00bb a d\u00e9cid\u00e9 de s\u2019implanter au Gabon gr\u00e2ce \u00e0 un partenariat \u00ab gagnant-gagnant \u00bb conclu avec le distributeur gabonais Prix Import, a appris Gabonactu.com<\/b><\/p>\n<p>Le magasin Prix import du quartier Bas de Gu\u00e9 Gu\u00e9 dans le 1er arrondissement est le tout premier \u00e0 porter les couleurs de la marque Carrefour. C\u2019est dans ce super march\u00e9 de proximit\u00e9 que le coup d\u2019envoi de ce partenariat a \u00e9t\u00e9 donn\u00e9.<\/p>\n<p>Bernard Azzi, le PDG du groupe Prix Import a personnellement conduit la visite guid\u00e9e du super march\u00e9 de Bas de Gu\u00e9 Gu\u00e9 r\u00e9nov\u00e9, achaland\u00e9 et m\u00eame d\u00e9cor\u00e9 selon l\u2019expertise de son nouveau partenaire.<\/p>\n<p>Le groupe fran\u00e7ais a d\u00e9p\u00each\u00e9 dans la capitale gabonaise pour la circonstance, Patrick Lasfargues, Directeur ex\u00e9cutif Partenariat international pr\u00e9sent lors de la visite guid\u00e9e.<\/p>\n<p>\u00ab Nous avons estim\u00e9 plus opportun et beaucoup plus efficace de nous appuyer sur des entrepreneurs qui avec succ\u00e8s ont d\u00e9velopp\u00e9 leur propre r\u00e9seau plut\u00f4t que de rentrer dans une politique d\u2019investissement qui est longue et compliqu\u00e9e \u00bb, a expliqu\u00e9 Patrick Lasfargues.<\/p>\n<p>Pour le consommateur, il n\u2019y a pas d\u2019interm\u00e9diaire entre Carrefour et le partenaire Prix Import. Au contraire, le client sera le plus grand gagnant car la combinaison de la puissance financi\u00e8re des deux groupes permettra d\u2019acheter en grande quantit\u00e9 et de b\u00e9n\u00e9ficier des tarifs pr\u00e9f\u00e9rentiels, a pour sa part laiss\u00e9 entendre Bernard Azzi, PDG de Prix Import qui emploie environ 1 000 personnes.<\/p>\n<p>\u00ab Carrefour nous encourage de nous mettre sur les produits locaux \u00bb, a ajout\u00e9 M. Azzi r\u00e9pondant \u00e0 une question relative \u00e0 un possible \u00e9tranglement des producteurs locaux suite \u00e0 la cr\u00e9ation des supers march\u00e9s vendant des produits import\u00e9s \u00e0 des prix d\u00e9fiant parfois toute concurrence.<\/p>\n<p>\u00ab Chez Prix Import, nous commercialisons actuellement 700 produits made in Gabon \u00bb, a vant\u00e9 le patron du groupe.<\/p>\n<p>\u00ab On avait besoin d\u2019un grand qui va nous accompagner c\u00f4t\u00e9 hygi\u00e8ne, s\u00e9curit\u00e9 et modernisme. On a choisi Carrefour. On a choisi le meilleur \u00bb, a-t-il conclu avec fiert\u00e9.<\/p>\n<p>Gr\u00e2ce \u00e0 ce partenariat, le groupe Carrefour s\u2019installe dans son 10\u00e8me pays africain o\u00f9 ce g\u00e9ant fran\u00e7ais totalise 300 magasins. Au Gabon, plusieurs autres magasins du groupe Prix Import seront arrim\u00e9s \u00e0 la marque Carrefour d\u00e8s 2022.<\/p>\n<p><b>Marie Doroth\u00e9e<\/b><\/p>\n<p><strong>Pour plus d&rsquo;informations et d&rsquo;analyses sur la <a href=\"https:\/\/www.africa-press.net\/gabon\">Gabon<\/a>, suivez <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Gabon. Le g\u00e9ant fran\u00e7ais de la grande distribution \u00ab Carrefour \u00bb a d\u00e9cid\u00e9 de s\u2019implanter au Gabon gr\u00e2ce \u00e0 un partenariat \u00ab gagnant-gagnant \u00bb conclu avec le distributeur gabonais Prix Import, a appris Gabonactu.com Le magasin Prix import du quartier Bas de Gu\u00e9 Gu\u00e9 dans le 1er arrondissement est le tout premier \u00e0 [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":2021,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,11,10],"tags":[36,50,49],"class_list":["post-2022","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-homepage-french","category-toutes-les-actualites","tag-africa-press","tag-africa-press-gabon","tag-gabon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Carrefour s\u2019implante au Gabon via Prix Import - 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