{"id":83841,"date":"2025-08-11T17:15:31","date_gmt":"2025-08-11T17:15:31","guid":{"rendered":"https:\/\/www.africa-press.net\/gambia\/uncategorized\/south-african-startup-flood-secures-2-5-million-funding"},"modified":"2025-08-11T18:19:48","modified_gmt":"2025-08-11T18:19:48","slug":"south-african-startup-flood-secures-2-5-million-funding","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding","title":{"rendered":"South African Startup Flood Secures $2.5 Million Funding"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Gambia. <\/strong><\/span><b>South African startup Flood has secured $2.5 million in seed funding to expand its \u201cSuperApp-as-a-Service\u201d platform, which aims to digitize offline retail in emerging markets. Founded by Andre\u0301 de Wet, the company offers a no-code, API-based commerce platform to telcos, banks, and enterprises, enabling them to support marketplace models that span products, services, payments, and logistics.<\/b><\/p>\n<p>Flood\u2019s platform assists partners in building digital ecosystems by seamlessly embedding commerce, loyalty, and payment features directly into apps that consumers already use. Key functionalities include merchant onboarding, loyalty programs, discovery tools, real-time analytics, and in-store pickup. The platform has gained traction in South Africa, India, and the Maldives, with plans to expand into additional markets later this year.<\/p>\n<p>This recent seed funding round follows a $1 million raise in July 2024. The new capital will be used to accelerate expansion, forge new partnerships with telcos and banks, and onboard thousands of offline merchants.<\/p>\n<p><strong>For More News And Analysis About <span style=\"color: #ff6600\">Gambia<\/span> Follow <span style=\"color: #ff6600\">Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Gambia. South African startup Flood has secured $2.5 million in seed funding to expand its \u201cSuperApp-as-a-Service\u201d platform, which aims to digitize offline retail in emerging markets. Founded by Andre\u0301 de Wet, the company offers a no-code, API-based commerce platform to telcos, banks, and enterprises, enabling them to support marketplace models that span products, [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":83840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[260],"class_list":["post-83841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-gambia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>South African Startup Flood Secures $2.5 Million Funding - Gambia<\/title>\n<meta name=\"description\" content=\"South African startup Flood has secured $2.5 million in seed funding to expand its \u201cSuperApp-as-a-Service\u201d platform, ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"South African Startup Flood Secures $2.5 Million Funding\" \/>\n<meta property=\"og:description\" content=\"South African startup Flood has secured $2.5 million in seed funding to expand its \u201cSuperApp-as-a-Service\u201d platform, ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\" \/>\n<meta property=\"og:site_name\" content=\"Gambia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-11T17:15:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-11T18:19:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/gambia\/sites\/19\/2025\/08\/sm_1754923475.025241.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"South African Startup Flood Secures $2.5 Million Funding\",\"datePublished\":\"2025-08-11T17:15:31+00:00\",\"dateModified\":\"2025-08-11T18:19:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\"},\"wordCount\":167,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/gambia\/sites\/19\/2025\/08\/sm_1754923475.025241.jpg\",\"keywords\":[\"Gambia\"],\"articleSection\":[\"all news\",\"miscellaneous\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\",\"url\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/south-african-startup-flood-secures-2-5-million-funding\",\"name\":\"South African Startup Flood Secures $2.5 Million Funding - 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