{"id":85362,"date":"2025-09-03T16:15:00","date_gmt":"2025-09-03T16:15:00","guid":{"rendered":"https:\/\/www.africa-press.net\/gambia\/uncategorized\/africar-group-acquires-koto-ci-car-price-platform"},"modified":"2025-09-03T17:19:29","modified_gmt":"2025-09-03T17:19:29","slug":"africar-group-acquires-koto-ci-car-price-platform","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform","title":{"rendered":"Africar Group Acquires Koto.Ci Car Price Platform"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Gambia. <\/strong><\/span><b>Africar Group Pty Ltd, the parent company of AUTO24.africa \u2014 Africa\u2019s fastest-growing certified used car marketplace \u2014 is proud to announce the acquisition of Koto.ci, the number one online reference platform for new car prices in Co\u0302te d\u2019Ivoire.<\/b><\/p>\n<p>Backed by global automotive giant Stellantis, AUTO24.africa currently operates in five African countries \u2014 Co\u0302te d\u2019Ivoire, Morocco, South Africa, Senegal, and Rwanda \u2014 and is actively expanding into new markets across the continent.<\/p>\n<p>A Strategic Expansion of the Africar Group Ecosystem<\/p>\n<p>Africar Group is building Africa\u2019s most comprehensive 360\u00b0 digital automotive ecosystem, designed to support car buyers and sellers at every stage of vehicle ownership. In each country of operation, the Group deploys four interconnected platforms:<\/p>\n<p>AUTO24 \u2013 Certified pre-owned car marketplace offering trust and warranties.<\/p>\n<p>Local Classifieds \u2013 Multi-vendor platforms enabling individuals and dealers to buy and sell vehicles.<\/p>\n<p>Automotive Content Websites \u2013 News, tips, and expert insights to guide consumers.<\/p>\n<p>Koto \u2013 A new car price reference platform ensuring transparency on models and offers.<\/p>\n<p>In Co\u0302te d\u2019Ivoire, this ecosystem is already fully operational with AUTO24.ci, Voitures.ci, AutoMag.ci, and now Koto.ci. This integrated approach creates a unique one-stop hub that combines vehicle listings, pricing, and trusted automotive information.<\/p>\n<p>Africar Group aims to replicate this 4-pillar strategy across all AUTO24 markets \u2014 including Morocco, Senegal, Rwanda, and South Africa. Soon, localized Koto platforms will be introduced in these countries, giving dealers and distributors a dedicated space to display new car prices and offers \u2014 a first of its kind on the continent.<\/p>\n<p>Driving Transparency and Trust<\/p>\n<p>With the acquisition of Koto.ci, Africar Group adds a vital layer of trusted new vehicle pricing, empowering consumers to make well-informed decisions while providing industry partners with stronger access to potential buyers.<\/p>\n<p>\u201cWe aim to support African car buyers throughout their entire journey \u2014 from research and comparison, to buying, financing, insuring, and now having full visibility on new car prices,\u201d says Axel Peyriere, CEO of AUTO24.africa.<\/p>\n<p>Founded by Abdessamad Misbah, a Moroccan technologist and entrepreneur with nearly two decades of experience at the intersection of technical execution and business strategy, Koto.ci has become Co\u0302te d\u2019Ivoire\u2019s most trusted new car price reference. Its integration into Africar Group further strengthens the company\u2019s position as the only pan-African, tech-enabled 360\u00b0 mobility provider.<\/p>\n<p>A Pan-African Galaxy of 70+ Digital Platforms<\/p>\n<p>Africar Group now manages a vast network of more than 70 digital platforms across 15 African countries, making it the continent\u2019s largest automotive ecosystem. This includes:<\/p>\n<p>AUTO24.africa \u2013 Certified used car marketplaces.<\/p>\n<p>Africa\u2019s #1 automotive classifieds network with over 50 local verticals.<\/p>\n<p>A growing suite of editorial content platforms, including AutoMag.ci, AutoMag.sn, AutoActu.ma, AutoMag.rw, and iMotoNews.co.za.<\/p>\n<p>Newly introduced Koto-branded platforms for transparent new car pricing in multiple markets.<\/p>\n<p>Collectively, these platforms attract over 15 million qualified, auto-interested users annually, cementing Africar Group\u2019s reputation as the digital leader in Africa\u2019s automotive space<\/p>\n<p>Supporting Electric Mobility with EV24.africa<\/p>\n<p>Through EV24.africa, Africar Group is pioneering electric vehicle adoption across Africa. With Koto.ci now integrated, consumers gain improved visibility on new EV prices, boosting awareness and trust in sustainable mobility solutions.<\/p>\n<p>This model will also be extended to future Koto rollouts, directly supporting EV adoption and inclusive mobility for all users \u2014 from everyday car buyers to VTC drivers.<\/p>\n<p>\u201cKoto.ci is more than just a price reference tool \u2014 it is a strategic initiative designed in Africa to serve Africa\u2019s mobility aspirations,\u201d explains Alexandre Allanic, CDO at Africar Group. \u201cIt will also play a key role in accelerating EV adoption through EV24.africa.\u201d<\/p>\n<p>About Africar Group<\/p>\n<p>Africar Group Pty Ltd is the holding company behind AUTO24.africa and the continent\u2019s largest and fastest-growing automotive digital ecosystem. Headquartered in Sydney, Australia, the company operates across Africa and Europe and is backed by Stellantis along with other international investors.<\/p>\n<p><strong>For More News And Analysis About <span style=\"color: #ff6600\">Gambia<\/span> Follow <span style=\"color: #ff6600\">Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Gambia. Africar Group Pty Ltd, the parent company of AUTO24.africa \u2014 Africa\u2019s fastest-growing certified used car marketplace \u2014 is proud to announce the acquisition of Koto.ci, the number one online reference platform for new car prices in Co\u0302te d\u2019Ivoire. Backed by global automotive giant Stellantis, AUTO24.africa currently operates in five African countries \u2014 [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":85361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[260],"class_list":["post-85362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-gambia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Africar Group Acquires Koto.Ci Car Price Platform - Gambia<\/title>\n<meta name=\"description\" content=\"Africar Group Pty Ltd, the parent company of AUTO24.africa \u2014 Africa\u2019s fastest-growing certified used car marketplace ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Africar Group Acquires Koto.Ci Car Price Platform\" \/>\n<meta property=\"og:description\" content=\"Africar Group Pty Ltd, the parent company of AUTO24.africa \u2014 Africa\u2019s fastest-growing certified used car marketplace ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\" \/>\n<meta property=\"og:site_name\" content=\"Gambia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-03T16:15:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-03T17:19:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/gambia\/sites\/19\/2025\/09\/sm_1756907330.575734.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Africar Group Acquires Koto.Ci Car Price Platform\",\"datePublished\":\"2025-09-03T16:15:00+00:00\",\"dateModified\":\"2025-09-03T17:19:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\"},\"wordCount\":661,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/gambia\/sites\/19\/2025\/09\/sm_1756907330.575734.jpg\",\"keywords\":[\"Gambia\"],\"articleSection\":[\"all news\",\"miscellaneous\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\",\"url\":\"https:\/\/www.africa-press.net\/gambia\/all-news\/africar-group-acquires-koto-ci-car-price-platform\",\"name\":\"Africar Group Acquires Koto.Ci Car Price Platform - 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