Africa-Press – Kenya. AA Kenya has deepened its partnership with insurance service providers to offer members an enhanced array of membership propositions.
This is expected to provide motorists with elevated road experience, and valuable perks that cater to their diverse needs. All motorists can take up the membership when renewing their premiums.
These programmes will be accessible to all members of AA Kenya, both vehicle and non-vehicle owners from different membership categories.
The partnership is aimed at onboarding more than 20 million Kenyans into AA Kenya Membership through various categories that offer key benefits such as free road safety training, roadside assistance, discounts from partners and towing of up to 10 kilometers for signature membership.
Speaking during the signature membership rollout, AA Kenya CEO Francis Theuri said his firm believes that informed individuals are safer road users.
“It is for this reason that education, community engagement, and advocacy continue to play pivotal roles in AA Kenya’s road safety initiatives. As we move forward, our commitment remains unwavering: to empower our members and the wider community with the knowledge that saves lives on our roads,” he said.
The initiative seeks to substantially decrease the occurrence of road accidents and cultivate a culture of responsible road behaviour among a demographic spanning 2 to 70 years, encompassing up to 20 million Kenyan citizens.
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