{"id":12757,"date":"2020-08-13T19:01:29","date_gmt":"2020-08-13T19:01:29","guid":{"rendered":"https:\/\/www.africa-press.com\/kenya\/?p=12757"},"modified":"2020-08-13T19:01:29","modified_gmt":"2020-08-13T19:01:29","slug":"betika-renews-sofapaka-sponsorship-worth-sh77-million","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million","title":{"rendered":"Betika renews Sofapaka sponsorship worth Sh77 million"},"content":{"rendered":"<p><strong>Author:\u00a0Jonah Onyango<\/strong><br \/>\n<strong>AfricaPress-Kenya:<\/strong> Kenyan Premier League football club, Sofapaka, popularly known as \u2018Batoto Ba Mungu\u2019 can breathe a sigh of relief after the leading sports betting firm Betika renewed their sponsorship contract in a two-year deal worth Sh77 million.<\/p>\n<p>This is an increase from the 15m initial sponsorship given by the firm in 2017\/2018 and the 35m given in 2019. The deal will be a shot in the arm for the club, who like many others in the league have suffered from financial constraints in recent seasons.<\/p>\n<p>Sofapaka President, Elly Kalekwa, was delighted with the news saying, \u201cWe are glad to see the partnership with Betika growing from strength to strength. The firm has come again to our rescue at a time when we, as a club, are facing difficult times with the coronavirus pandemic.<\/p>\n<p>\u201cOur players were feeling demotivated from the league but through Betika\u2019s input, our performance on the pitch will improve and we hope to do more.<\/p>\n<p>\u201cDespite the Covid-19 pandemic, our target has always been to fight for the title and this financial help that has been extended to us will go a long way in motivating the players and giving them the support they need to do better.\u201d<\/p>\n<p>Betika\u2019s Head of Business, John Mbatiah expressed satisfaction with the club\u2019s progress. He said: \u201cInvesting in Sofapaka is one of the nationwide activities that we have focused on. Apart from Sofapaka, we commit to continue investing in the National Super League (Betika National Super League) through a partnership with FKF and also on grass-root football through the \u2018Betika Na Community\u2019 initiative.\u201d<\/p>\n<p>Mbatiah added: \u201cBetika remains committed to the growth of football in Kenya and to date we have kitted over 3,000 football teams across the country and we commit to do more as the country continues to open up after the pandemic.<\/p>\n<p>We will also continue investing in Sports, Arts and Culture through the Betika Na Community Initiative. Our plan is to continue holding Sofapaka\u2019s hand as they identify and nurture football talents and acquire peak performance from all the players, consequently achieving the best possible results.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Author:\u00a0Jonah Onyango AfricaPress-Kenya: Kenyan Premier League football club, Sofapaka, popularly known as \u2018Batoto Ba Mungu\u2019 can breathe a sigh of relief after the leading sports betting firm Betika renewed their sponsorship contract in a two-year deal worth Sh77 million. This is an increase from the 15m initial sponsorship given by the firm in 2017\/2018 and [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":12759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,8,17],"tags":[5204,5203,4258],"class_list":["post-12757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-homepage-english","category-sport","tag-batoto-ba-mungu","tag-sofapaka","tag-sponsorship"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Betika renews Sofapaka sponsorship worth Sh77 million - kenya<\/title>\n<meta name=\"description\" content=\"Kenyan Premier League football club, Sofapaka, popularly known as \u2018Batoto Ba Mungu\u2019 can breathe a sigh of relief after the leading sports betting\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Betika renews Sofapaka sponsorship worth Sh77 million\" \/>\n<meta property=\"og:description\" content=\"Kenyan Premier League football club, Sofapaka, popularly known as \u2018Batoto Ba Mungu\u2019 can breathe a sigh of relief after the leading sports betting\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\" \/>\n<meta property=\"og:site_name\" content=\"kenya\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-13T19:01:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2020\/08\/betika_renews_sofapa5f34463a441ba.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"530\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Betika renews Sofapaka sponsorship worth Sh77 million\",\"datePublished\":\"2020-08-13T19:01:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\"},\"wordCount\":359,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2020\/08\/betika_renews_sofapa5f34463a441ba.jpg\",\"keywords\":[\"Batoto Ba Mungu\",\"Sofapaka\",\"sponsorship\"],\"articleSection\":[\"all news\",\"homepage-english\",\"sport\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\",\"url\":\"https:\/\/www.africa-press.net\/kenya\/sport\/betika-renews-sofapaka-sponsorship-worth-sh77-million\",\"name\":\"Betika renews Sofapaka sponsorship worth Sh77 million - 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