{"id":24911,"date":"2021-03-27T20:53:05","date_gmt":"2021-03-27T20:53:05","guid":{"rendered":"https:\/\/www.africa-press.net\/kenya\/?p=24911"},"modified":"2021-03-27T20:53:05","modified_gmt":"2021-03-27T20:53:05","slug":"radio-africa-loses-eabl-ads-over-shaffie-werus-remarks","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks","title":{"rendered":"Radio Africa Loses EABL Ads Over Shaffie Weru’s Remarks"},"content":{"rendered":"

AfricaPress-Kenya:<\/strong> East African Breweries (EABL) pulled its advertisements at the Radio Africa Group over utterances made by radio presenter Shaffie Weru\u00a0and his co-hosts Neville Musya and Dj Joe Mfalme.<\/p>\n

In a statement dated March 27, 2021, the company indicated that it discouraged gender insensitive statements including the negative portrayal of women in all its marketing campaigns.<\/p>\n

“The context in which content on the Wednesday programme was relayed goes against the core tenets of this agenda,” reads an excerpt of the statement.<\/p>\n

\n
\"The<\/div>\n<\/article>\n

EABL indicated that it would pause all forms of advertising on the Radio Africa programmes related with the presenters.<\/p>\n

“As a pre-condition to revert to our advertising partnerships, we have asked RAG to conduct due diligence in the selection of presenters and embed a robust consequence management plan on those that do not abide by the code of conduct,” reads the statement in part.<\/p>\n

The brewer also asked Radio Africa to have a continuous training programme for presenters, sensitizing them on gender matters and commit to airing content that will address negative gender narratives.<\/p>\n

The statement came just a day after Homeboyz Radio General Manager Somoina Kimojino, disclosed that Shaffie Weru and DJ Joe Mfalme\u00a0would face disciplinary action\u00a0for their remarks.<\/p>\n

“We understand the seriousness of the matter and will endeavour to ensure our presenters and show hosts discuss issues of consent and violence against women in a respectful and conscious manner going forward,” Kimojino noted.<\/p>\n

The two had earlier apologised and asked Kenyans for forgiveness.<\/p>\n

The presenters were accused of shaming a sexual violence survivor who narrated how her boyfriend threw her off the 12th floor of a building when she refused to spend the night at his place.<\/p>\n","protected":false},"excerpt":{"rendered":"

AfricaPress-Kenya: East African Breweries (EABL) pulled its advertisements at the Radio Africa Group over utterances made by radio presenter Shaffie Weru\u00a0and his co-hosts Neville Musya and Dj Joe Mfalme. In a statement dated March 27, 2021, the company indicated that it discouraged gender insensitive statements including the negative portrayal of women in all its marketing […]<\/p>\n","protected":false},"author":84,"featured_media":24898,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4,8],"tags":[4607,8013,8014],"class_list":["post-24911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-culture-and-art","category-homepage-english","tag-eabl","tag-joe-mfalme","tag-neville-musya"],"yoast_head":"\nRadio Africa Loses EABL Ads Over Shaffie Weru's Remarks - kenya<\/title>\n<meta name=\"description\" content=\"East African Breweries (EABL) pulled its advertisements at the Radio Africa Group over utterances made by radio presenter Shaffie Weru\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Radio Africa Loses EABL Ads Over Shaffie Weru's Remarks\" \/>\n<meta property=\"og:description\" content=\"East African Breweries (EABL) pulled its advertisements at the Radio Africa Group over utterances made by radio presenter Shaffie Weru\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\" \/>\n<meta property=\"og:site_name\" content=\"kenya\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-27T20:53:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2021\/03\/shaffie-weru-kiss.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"470\" \/>\n\t<meta property=\"og:image:height\" content=\"235\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Radio Africa Loses EABL Ads Over Shaffie Weru’s Remarks\",\"datePublished\":\"2021-03-27T20:53:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\"},\"wordCount\":291,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2021\/03\/shaffie-weru-kiss.jpg\",\"keywords\":[\"EABL\",\"Joe Mfalme\",\"Neville Musya\"],\"articleSection\":[\"all news\",\"culture and art\",\"homepage-english\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\",\"url\":\"https:\/\/www.africa-press.net\/kenya\/culture-and-art\/radio-africa-loses-eabl-ads-over-shaffie-werus-remarks\",\"name\":\"Radio Africa Loses EABL Ads Over Shaffie Weru's Remarks - 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