{"id":94646,"date":"2023-06-08T17:33:41","date_gmt":"2023-06-08T17:33:41","guid":{"rendered":"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa"},"modified":"2023-06-08T17:43:48","modified_gmt":"2023-06-08T17:43:48","slug":"embrace-value-addition-for-higher-returns-ruto-urges-comesa","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa","title":{"rendered":"Embrace value addition for higher returns, Ruto urges Comesa"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Kenya. <\/strong><\/span>President William Ruto has urged member countries of the Common Market for Eastern and Southern Africa to change their approach towards trade.<\/p>\n<p>He said the bloc must embrace a systemic shift to exploit its untapped potential.<\/p>\n<p>&#8220;It is time Comesa espoused value addition, especially of agricultural commodities, to enhance productivity. The shift will also offer higher returns, incentivise industrialisation, boost our competitiveness and create employment,\u201d Ruto said.<\/p>\n<p>He urged Africa to consider industrial manufacturing instead of primary production and exports of raw material.<\/p>\n<p>&#8220;The potential for intra-Comesa trade is simply enormous and the demand for value-added products is bound to keep growing well into the future,&#8221; Ruto said.<\/p>\n<p>He asked Comesa member states to take advantage of its 580 million market demand to enhance trade.<\/p>\n<p>&#8220;Value-addition offers higher returns, incentivizes industrialization, enhances productivity, deepens technological advancement, increases high-quality jobs, bolsters wealth creation, and promotes competitiveness,\u201d Ruto said.<\/p>\n<p>The Head of State noted that Africa must utilise its rich, clean energy to advance its industrial development.<\/p>\n<p>&#8220;We are championing for the radical repositioning of Africa as the clean, green continent of the future in order to exploit the opportunities arising from the transition to green industrialisation,&#8221; he said.<\/p>\n<p>Ruto was addressing the 22nd Comesa Summit of Heads of State and Government in Lusaka, Zambia, on Thursday.<\/p>\n<p>Leaders present were President of Egypt Abdel Fattah El-Sisi, Zambia&#8217;s Hakainde Hichilema, Lazarus Chakwera of Malawi , Burundi&#8217;s E\u0301variste Ndayishimiye, Comesa Secretary General Chileshe Kapwepwe, among others.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/kenya\">Kenya<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Kenya. President William Ruto has urged member countries of the Common Market for Eastern and Southern Africa to change their approach towards trade. He said the bloc must embrace a systemic shift to exploit its untapped potential. &#8220;It is time Comesa espoused value addition, especially of agricultural commodities, to enhance productivity. The shift [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":94644,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,7,8,12],"tags":[6857,7003,544],"class_list":["post-94646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-head-lines","category-homepage-english","category-policy","tag-africa-press","tag-africa-press-kenya","tag-kenya"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Embrace value addition for higher returns, Ruto urges Comesa - kenya<\/title>\n<meta name=\"description\" content=\"President William Ruto has urged member countries of the Common Market for Eastern and Southern Africa to change their a ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Embrace value addition for higher returns, Ruto urges Comesa\" \/>\n<meta property=\"og:description\" content=\"President William Ruto has urged member countries of the Common Market for Eastern and Southern Africa to change their a ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\" \/>\n<meta property=\"og:site_name\" content=\"kenya\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-08T17:33:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-08T17:43:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2023\/06\/sm_1686229980.789015.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"740\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Embrace value addition for higher returns, Ruto urges Comesa\",\"datePublished\":\"2023-06-08T17:33:41+00:00\",\"dateModified\":\"2023-06-08T17:43:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\"},\"wordCount\":264,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/kenya\/sites\/28\/2023\/06\/sm_1686229980.789015.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Kenya\",\"Kenya\"],\"articleSection\":[\"all news\",\"head lines\",\"homepage-english\",\"policy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\",\"url\":\"https:\/\/www.africa-press.net\/kenya\/all-news\/embrace-value-addition-for-higher-returns-ruto-urges-comesa\",\"name\":\"Embrace value addition for higher returns, Ruto urges Comesa - 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