{"id":21361,"date":"2022-11-06T09:03:45","date_gmt":"2022-11-06T09:03:45","guid":{"rendered":"https:\/\/www.africa-press.net\/lesotho\/all-news\/massive-boost-for-tourism-sector"},"modified":"2022-11-06T10:17:28","modified_gmt":"2022-11-06T10:17:28","slug":"massive-boost-for-tourism-sector","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/lesotho\/all-news\/massive-boost-for-tourism-sector","title":{"rendered":"Massive boost for tourism sector"},"content":{"rendered":"

Africa-Press – Lesotho. <\/strong><\/span>THE Lesotho Tourism Development Corporation (LTDC) is working closely with the private sector to promote tourism. The LTDC spokesman Molapo Matela told a press conference yesterday that they will hold a Gin and Trout Lesotho Festival on December 3 and 4 to promote tourism in Lesotho.<\/p>\n

The festival will be held in Thaba-Bosiu. Matela said the LTDC was going out of its way to partner with the private sector so as to improve tourism in the country.<\/p>\n

\u201cThe collaboration with Gin and Trout Festival is the beginning of this endeavor,\u201d Matela said.<\/p>\n

The Head of Strategic Marketing at the LTDC, Tebello Thola, said their mandate is to promote tourism in the country. He said the tourism sector can be a tonic to Lesotho\u2019s economy by generating more jobs.<\/p>\n

\u201cMore tourists mean more job creation, and will uplift the livelihoods of the people and result in economic growth,\u201d Thola said.<\/p>\n

\u201cAs the LTDC, our major role is to create a conducive environment for the private sector to grow,\u201d he said. Thola said they found this collaboration important. He called for the private sector to come on board and work with them.<\/p>\n

\u201cWe have just started with the tourism levy collection which will in turn benefit the private sector,\u201d he said.<\/p>\n

\u201cThis serves as a motivation for the private sector to work hand in hand with them for the development of this industry.<\/p>\n

\u201d The organiser of the Gin and Trout Festival, Ts\u030cokolo Makeka, said the festival must be taken seriously.<\/p>\n

\u201cTrout is a major resource for Lesotho which has put Lesotho on the forefront,\u201d Makeka said.<\/p>\n

\u201cThe trout industry has the potential to grow,\u201d he said.<\/p>\n

\u201cThe gin industry is also one of the booming industries in the world which accommodates everyone.
\nHe said Lesotho is rich with natural resources which are used to manufacture gin, adding that the quality of water the country has is an added advantage.<\/p>\n

However, he said we still have the challenge of high unemployment. He said the event will help showcase what Lesotho has to offer. He said this will help promote the value chain in the tourism industry.<\/p>\n

Makeka said they are ready to partner with everyone in the value chain including chefs, craft makers and those in the hospitality industry. He said they are expecting more entrepreneurs to come and sell their products during the event.<\/p>\n

He said they have already partnered with Khutsong Lodge in Thaba-Bosiu, where the event will be held. He said the two-day event will also give tourists an opportunity to see what Lesotho has. It will promote the entire industry, he said.<\/p>\n

For More News And Analysis About Lesotho<\/a> Follow Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Lesotho. THE Lesotho Tourism Development Corporation (LTDC) is working closely with the private sector to promote tourism. The LTDC spokesman Molapo Matela told a press conference yesterday that they will hold a Gin and Trout Lesotho Festival on December 3 and 4 to promote tourism in Lesotho. The festival will be held in […]<\/p>\n","protected":false},"author":84,"featured_media":21360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[233,246,245],"class_list":["post-21361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","tag-africa-press","tag-africa-press-lesotho","tag-lesotho"],"yoast_head":"\nMassive boost for tourism sector - Lesotho<\/title>\n<meta name=\"description\" content=\"THE Lesotho Tourism Development Corporation (LTDC) is working closely with the private sector to promote tourism. 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