{"id":64813,"date":"2025-12-01T19:26:33","date_gmt":"2025-12-01T19:26:33","guid":{"rendered":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence"},"modified":"2025-12-02T09:39:39","modified_gmt":"2025-12-02T09:39:39","slug":"professional-workshop-on-market-intelligence","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence","title":{"rendered":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE"},"content":{"rendered":"

Africa-Press – Lesotho. <\/strong><\/span>The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intelligence related to the African Continental Free Trade Area (AfCFTA).<\/p>\n

While opening the workshop on behalf of the principal secretary, Senior Trade Promotion Officer Ms. Nthabeleng Maphike stated that the workshop emphasizes market intelligence and explores a subject vital for the growth and sustainability of businesses in an increasingly competitive and dynamic market.<\/p>\n

Senior Trade Promotion Officer Ms. Nthabeleng Maphike<\/b><\/p>\n

She added that the main goal of the workshop is to enhance understanding of market trends, consumer behaviour, competitors\u2019 strategies, and merger opportunities.<\/p>\n

Meanwhile, Mr. Victor Khalala, the instructor, gave a presentation on why the African Continental Free Trade Area (AfCFTA) is important for businesses.<\/p>\n

Mr. Victor Khalala, the instructor, gives a presentation on why the African Continental Free Trade Area (AfCFTA<\/b>)<\/p>\n

He explained that it reduces tariffs on 90% of goods, simplifies customs procedures, harmonizes regulations, provides easier market access across 54 African countries, and offers special support for MSMEs.<\/p>\n

Mr. Khalala also noted that AfCFTA currently covers goods, with services phased in later, and investments and intellectual property planned for future phases.<\/p>\n

For More News And Analysis About Lesotho<\/span> Follow Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Lesotho. The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intelligence related to the African Continental Free Trade Area (AfCFTA). While opening the workshop on behalf of the principal secretary, Senior Trade Promotion Officer Ms. Nthabeleng Maphike stated that the workshop emphasizes market intelligence […]<\/p>\n","protected":false},"author":84,"featured_media":64812,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[245],"class_list":["post-64813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","tag-lesotho"],"yoast_head":"\nPROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE - Lesotho<\/title>\n<meta name=\"description\" content=\"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE\" \/>\n<meta property=\"og:description\" content=\"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\" \/>\n<meta property=\"og:site_name\" content=\"Lesotho\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-01T19:26:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-02T09:39:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1556\" \/>\n\t<meta property=\"og:image:height\" content=\"1167\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE\",\"datePublished\":\"2025-12-01T19:26:33+00:00\",\"dateModified\":\"2025-12-02T09:39:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\"},\"wordCount\":207,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg\",\"keywords\":[\"Lesotho\"],\"articleSection\":[\"all news\",\"economy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\",\"url\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\",\"name\":\"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE - Lesotho\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg\",\"datePublished\":\"2025-12-01T19:26:33+00:00\",\"dateModified\":\"2025-12-02T09:39:39+00:00\",\"author\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"description\":\"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...\",\"breadcrumb\":{\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage\",\"url\":\"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg\",\"contentUrl\":\"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg\",\"width\":1556,\"height\":1167,\"caption\":\"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.africa-press.net\/lesotho\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#website\",\"url\":\"https:\/\/www.africa-press.net\/lesotho\/\",\"name\":\"Lesotho\",\"description\":\"Just another Africa News Agency Sites site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.africa-press.net\/lesotho\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\",\"name\":\"cfeditoren\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7417380fa9e23b5c57fdbfdaf3fdf92ee478f759a084addda5faa3732853e74a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7417380fa9e23b5c57fdbfdaf3fdf92ee478f759a084addda5faa3732853e74a?s=96&d=mm&r=g\",\"caption\":\"cfeditoren\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE - Lesotho","description":"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence","og_locale":"en_US","og_type":"article","og_title":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE","og_description":"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...","og_url":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence","og_site_name":"Lesotho","article_publisher":"https:\/\/www.facebook.com\/AfricaPressTunisiaa","article_published_time":"2025-12-01T19:26:33+00:00","article_modified_time":"2025-12-02T09:39:39+00:00","og_image":[{"width":1556,"height":1167,"url":"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg","type":"image\/jpeg"}],"author":"cfeditoren","twitter_card":"summary_large_image","twitter_misc":{"Written by":"cfeditoren","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#article","isPartOf":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence"},"author":{"name":"cfeditoren","@id":"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb"},"headline":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE","datePublished":"2025-12-01T19:26:33+00:00","dateModified":"2025-12-02T09:39:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence"},"wordCount":207,"commentCount":0,"image":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage"},"thumbnailUrl":"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg","keywords":["Lesotho"],"articleSection":["all news","economy"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence","url":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence","name":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE - Lesotho","isPartOf":{"@id":"https:\/\/www.africa-press.net\/lesotho\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage"},"image":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage"},"thumbnailUrl":"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg","datePublished":"2025-12-01T19:26:33+00:00","dateModified":"2025-12-02T09:39:39+00:00","author":{"@id":"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb"},"description":"The Ministry of Trade, Industry, and Business Development hosted a workshop in Maseru on Monday focusing on market intel ...","breadcrumb":{"@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#primaryimage","url":"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg","contentUrl":"https:\/\/static.africa-press.net\/lesotho\/sites\/62\/2025\/12\/sm_1764612447.733057.jpg","width":1556,"height":1167,"caption":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE"},{"@type":"BreadcrumbList","@id":"https:\/\/www.africa-press.net\/lesotho\/all-news\/professional-workshop-on-market-intelligence#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.africa-press.net\/lesotho\/"},{"@type":"ListItem","position":2,"name":"PROFESSIONAL WORKSHOP ON MARKET INTELLIGENCE"}]},{"@type":"WebSite","@id":"https:\/\/www.africa-press.net\/lesotho\/#website","url":"https:\/\/www.africa-press.net\/lesotho\/","name":"Lesotho","description":"Just another Africa News Agency Sites site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.africa-press.net\/lesotho\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb","name":"cfeditoren","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.africa-press.net\/lesotho\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7417380fa9e23b5c57fdbfdaf3fdf92ee478f759a084addda5faa3732853e74a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7417380fa9e23b5c57fdbfdaf3fdf92ee478f759a084addda5faa3732853e74a?s=96&d=mm&r=g","caption":"cfeditoren"}}]}},"_links":{"self":[{"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/posts\/64813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/comments?post=64813"}],"version-history":[{"count":0,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/posts\/64813\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/media\/64812"}],"wp:attachment":[{"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/media?parent=64813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/categories?post=64813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africa-press.net\/lesotho\/wp-json\/wp\/v2\/tags?post=64813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}