{"id":20767,"date":"2023-10-26T18:58:18","date_gmt":"2023-10-26T18:58:18","guid":{"rendered":"https:\/\/www.africa-press.net\/madagascar\/politique\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises"},"modified":"2023-10-26T20:53:50","modified_gmt":"2023-10-26T20:53:50","slug":"salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","title":{"rendered":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises"},"content":{"rendered":"

Africa-Press – Madagascar. <\/strong><\/span>Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des artisans et des petites entreprises, pourront espe\u0301rer augmenter la visibilite\u0301 de leurs produits.<\/b><\/p>\n

Visibilite\u0301 et porte\u0301e. Telles sont les principales attentes des exposants au Salon de la cre\u0301ativite\u0301 \u00abVoatra\u00bb qui fe\u0302te cette anne\u0301e son dixie\u0300me anniversaire. Cet e\u0301ve\u0300nement e\u0301conomique, rendez-vous annuel des ope\u0301rateurs dans le domaine de l\u2019artisanat et des petites entreprises, a ouvert ses portes hier et jusqu\u2019a\u0300 samedi. Les exposants, qui sont plus d\u2019une quarantaine, y trouvent l\u2019occasion de faire rayonner leurs produits vis-a\u0300-vis des consommateurs locaux et \u00abpourquoi pas\u00bb a\u0300 l\u2019e\u0301tranger. D\u2019apre\u0300s Sophie Ratsiraka, ministre de l\u2019Artisanat et des me\u0301tiers, la transformation des produits est le seul moyen de permettre aux produits malgaches de rayonner sur les marche\u0301s locaux et exte\u0301rieurs. \u00abLa coope\u0301ration entre les artisans et le ministe\u0300re de l\u2019Industrialisation, du commerce et de la consommation permettra aux manufacturiers de transformer davantage leurs produits afin de permettre au \u00ab Vita Malagasy\u00bb de rayonner chez tous les consommateurs malgaches mais aussi de s\u2019exporter sur le marche\u0301 international\u00bb, e\u0301voque-t-elle lors de son discours d\u2019ouverture d\u2019hier.<\/p>\n

E\u0301tiquettes et coope\u0301ratives.<\/p>\n

C\u2019est l\u2019effervescence de\u0300s le premier jour de ce salon. Force est de constater que les e\u0301tiquettes et produits mis en branle par les exposants montrent des aspects et des couleurs chatoyantes. Que ce soit pour les articles d\u2019artisanat, les produits alimentaires ou encore le rhum, tous les participants au Salon semblent s\u2019activer et indiquer qu\u2019il serait peut-e\u0302tre temps de faire en sorte d\u2019e\u0301largir la porte\u0301e des produits \u00abVita Malagasy\u00bb. Solofomahatratra Vololoniaina, fondatrice d\u2019une coope\u0301rative qui confectionne des produits artisanaux, envisage d\u2019e\u0301tendre son marche\u0301 pour augmenter l\u2019exportation de ses produits a\u0300 l\u2019international. \u00abNous avons de\u0301ja\u0300 participe\u0301 au Salon depuis ses premie\u0300res anne\u0301es. Notre objectif est de pouvoir exporter plus vers l\u2019e\u0301tranger. Nous nous efforc\u0327ons justement d\u2019ame\u0301liorer la qualite\u0301 de nos articles pour atteindre le standing requis par le marche\u0301 exte\u0301rieur\u00bb, s\u2019exprime-t-elle avec enthousiasme.<\/p>\n

Membre et dirigeant au sein d\u2019une coope\u0301rative d\u2019une trentaine de personnes, The\u0301ophile, apiculteur et entrepreneur agricole originaire d\u2019Anjepy, Manjakandriana, estime que dans les cinq prochaines anne\u0301es, ses produits (du miel d\u2019eucalyptus) pourront e\u0302tre commercialise\u0301s a\u0300 l\u2019e\u0301tranger. \u00abL\u2019exportation de produits vers l\u2019e\u0301tranger s\u2019inscrit dans l\u2019optique a\u0300 moyen terme de Miotisoa (la coope\u0301rative, Ndlr). Nous travaillons de\u0301ja\u0300 avec le ministe\u0300re du Commerce (MICC) pour pouvoir concre\u0301tiser cet objectif\u00bb, confie-t-il. Effectivement, avec le projet de loi sur les coope\u0301ratives e\u0301labore\u0301 par le ministre de l\u2019Industrialisation, du commerce et de la consommation, Edgard Razafindravahy, qui a e\u0301te\u0301 adopte\u0301 re\u0301cemment, les associations coope\u0301ratives a\u0300 la base pourront e\u0301tiqueter leurs produits et s\u2019attaquer a\u0300 un marche\u0301 plus vaste, en dehors de la localite\u0301, terroir d\u2019ou\u0300 est sorti le produit.<\/p>\n

Pour plus d’informations et d’analyses sur la Madagascar<\/a>, suivez Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Madagascar. Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des artisans et des petites entreprises, pourront espe\u0301rer augmenter la visibilite\u0301 de leurs produits. Visibilite\u0301 et porte\u0301e. Telles sont les principales attentes des exposants au Salon de la cre\u0301ativite\u0301 \u00abVoatra\u00bb qui fe\u0302te cette anne\u0301e […]<\/p>\n","protected":false},"author":82,"featured_media":20766,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,10],"tags":[36,50,49],"class_list":["post-20767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-toutes-les-actualites","tag-africa-press","tag-africa-press-madagascar","tag-madagascar"],"yoast_head":"\nSALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises - Madagascar<\/title>\n<meta name=\"description\" content=\"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises\" \/>\n<meta property=\"og:description\" content=\"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\" \/>\n<meta property=\"og:site_name\" content=\"Madagascar\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-26T18:58:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T20:53:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"990\" \/>\n\t<meta property=\"og:image:height\" content=\"556\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditorfr\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditorfr\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\"},\"author\":{\"name\":\"cfeditorfr\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1\"},\"headline\":\"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises\",\"datePublished\":\"2023-10-26T18:58:18+00:00\",\"dateModified\":\"2023-10-26T20:53:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\"},\"wordCount\":557,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Madagascar\",\"Madagascar\"],\"articleSection\":[\"\u00c9conomie\",\"Toutes les actualit\u00e9s\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\",\"url\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\",\"name\":\"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises - Madagascar\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg\",\"datePublished\":\"2023-10-26T18:58:18+00:00\",\"dateModified\":\"2023-10-26T20:53:50+00:00\",\"author\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1\"},\"description\":\"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...\",\"breadcrumb\":{\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage\",\"url\":\"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg\",\"contentUrl\":\"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg\",\"width\":990,\"height\":556,\"caption\":\"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.africa-press.net\/madagascar\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/#website\",\"url\":\"https:\/\/www.africa-press.net\/madagascar\/\",\"name\":\"Madagascar\",\"description\":\"Just another Africa News Agency Sites site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.africa-press.net\/madagascar\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1\",\"name\":\"cfeditorfr\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises - Madagascar","description":"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","og_locale":"fr_FR","og_type":"article","og_title":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises","og_description":"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...","og_url":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","og_site_name":"Madagascar","article_published_time":"2023-10-26T18:58:18+00:00","article_modified_time":"2023-10-26T20:53:50+00:00","og_image":[{"width":990,"height":556,"url":"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg","type":"image\/jpeg"}],"author":"cfeditorfr","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"cfeditorfr","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#article","isPartOf":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises"},"author":{"name":"cfeditorfr","@id":"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1"},"headline":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises","datePublished":"2023-10-26T18:58:18+00:00","dateModified":"2023-10-26T20:53:50+00:00","mainEntityOfPage":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises"},"wordCount":557,"commentCount":0,"image":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage"},"thumbnailUrl":"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg","keywords":["Africa Press","Africa Press-Madagascar","Madagascar"],"articleSection":["\u00c9conomie","Toutes les actualit\u00e9s"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","url":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises","name":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises - Madagascar","isPartOf":{"@id":"https:\/\/www.africa-press.net\/madagascar\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage"},"image":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage"},"thumbnailUrl":"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg","datePublished":"2023-10-26T18:58:18+00:00","dateModified":"2023-10-26T20:53:50+00:00","author":{"@id":"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1"},"description":"Le Salon de la cre\u0301ativite\u0301 \u00ab Voatra \u00bb a ouvert ses portes hier. Jusqu\u2019a\u0300 samedi, les exposants, majoritairement des ...","breadcrumb":{"@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#primaryimage","url":"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg","contentUrl":"https:\/\/static.africa-press.net\/madagascar\/sites\/56\/2023\/10\/sm_1698337216.000365.jpg","width":990,"height":556,"caption":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises"},{"@type":"BreadcrumbList","@id":"https:\/\/www.africa-press.net\/madagascar\/economie\/salon-voatra-un-tremplin-pour-les-artisans-et-les-petites-entreprises#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.africa-press.net\/madagascar\/"},{"@type":"ListItem","position":2,"name":"SALON VOATRA \u2013 Un tremplin pour les artisans et les petites entreprises"}]},{"@type":"WebSite","@id":"https:\/\/www.africa-press.net\/madagascar\/#website","url":"https:\/\/www.africa-press.net\/madagascar\/","name":"Madagascar","description":"Just another Africa News Agency Sites site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.africa-press.net\/madagascar\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.africa-press.net\/madagascar\/#\/schema\/person\/2b1cf3cd81a31e3cd26889ca66d677f1","name":"cfeditorfr"}]}},"_links":{"self":[{"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/posts\/20767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/comments?post=20767"}],"version-history":[{"count":0,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/posts\/20767\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/media\/20766"}],"wp:attachment":[{"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/media?parent=20767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/categories?post=20767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.africa-press.net\/madagascar\/wp-json\/wp\/v2\/tags?post=20767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}