{"id":20621,"date":"2022-09-18T09:26:41","date_gmt":"2022-09-18T09:26:41","guid":{"rendered":"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems"},"modified":"2022-09-18T10:37:43","modified_gmt":"2022-09-18T10:37:43","slug":"mauritius-launches-campaign-to-promote-its-hidden-gems","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems","title":{"rendered":"Mauritius launches campaign to promote its hidden gems"},"content":{"rendered":"

Africa-Press – Mauritius. <\/strong><\/span>Mauritius Tourism Promotion Authority (MTPA) has announced that it has launched Phase 2 of \u201cSecret Mauritius\u201d, featuring some stunning images from photographer Paul Choy.<\/p>\n

According to MTPA, the creative digital campaign highlights a variety of hidden gems and off-the-beaten-track locations that visitors can explore when visiting the island destination.<\/p>\n

Story continues below Advertisement <\/a>The campaign, aimed at the South African market, kicked off Phase 1 in June this year.<\/p>\n

MPTA said that it consists of a YouTube short-film series featuring popular South African actor and TV personality Jonathan Boynton Lee, whose exciting adventures were documented over six days on the island in \u201cSecret Mauritius with Jonathan Boynton-Lee\u201d.<\/p>\n

Phase 2 now comprises the striking photography of Mauritian-based and internationally published photographer and travel writer, Paul Choy. He invariably finds himself heading off the beaten track and seeking out the paths less travelled to discover the true spirit of the island,\u201d said MPTA.<\/p>\n

According to the tourism authority, Choy has captured photographs of 20 different locations that best illustrate his \u2018\u201cSecret Mauritius\u201d. It said that the images and locations, which are shot in Choy\u2019s unique style, will be promoted across a variety of digital channels from September to November.<\/p>\n

The full online gallery of his photographs is published onMTPA Director, Arvind Bundhun, said that the \u201cSecret Mauritius\u201d campaign highlights an exciting collection of unique experiences found around the island, ones that don’t always make it into travel brochures.<\/p>\n

\u201cIt is perfect for those looking for an immersive travel experience that is meaningful and relevant to their own personal tastes,\u201d said Bundhun.<\/p>\n

He also revealed that \u201cPaul Choy\u2019s Secret Mauritius\u201d locations can be found across the island, and have been curated into the North, South, East, West and Central regions.<\/p>\n

The exact coordinates of each location are published alongside the photographs on the website, making it easy for travellers to find and explore them.<\/p>\n

<\/a>While Mauritius is well-known for its tropical climate, pristine beaches and luxurious resorts, there is so much more to the island than the beautiful sun and sea.<\/p>\n

For South Africans specifically, Mauritius can be considered as a short-haul destination (just a four-hour flight and no visa requirements) with long-haul benefits,\u201d said Bundhun.
\n<\/a>This is a modal window.<\/p>\n

For More News And Analysis About Mauritius<\/a> Follow Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Mauritius. Mauritius Tourism Promotion Authority (MTPA) has announced that it has launched Phase 2 of \u201cSecret Mauritius\u201d, featuring some stunning images from photographer Paul Choy. According to MTPA, the creative digital campaign highlights a variety of hidden gems and off-the-beaten-track locations that visitors can explore when visiting the island destination. Story continues below […]<\/p>\n","protected":false},"author":84,"featured_media":20620,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,4,8,16],"tags":[233,245,241],"class_list":["post-20621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-culture-and-art","category-homepage-english","category-twitter","tag-africa-press","tag-africa-press-mauritius","tag-mauritius"],"yoast_head":"\nMauritius launches campaign to promote its hidden gems - Mauritius<\/title>\n<meta name=\"description\" content=\"Mauritius Tourism Promotion Authority (MTPA) has announced that it has launched Phase 2 of \u201cSecret Mauritius\u201d, featuring ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mauritius launches campaign to promote its hidden gems\" \/>\n<meta property=\"og:description\" content=\"Mauritius Tourism Promotion Authority (MTPA) has announced that it has launched Phase 2 of \u201cSecret Mauritius\u201d, featuring ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\" \/>\n<meta property=\"og:site_name\" content=\"Mauritius\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-18T09:26:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-18T10:37:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2022\/09\/postQueueImg_5-6326f4d71043a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"450\" \/>\n\t<meta property=\"og:image:height\" content=\"252\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Mauritius launches campaign to promote its hidden gems\",\"datePublished\":\"2022-09-18T09:26:41+00:00\",\"dateModified\":\"2022-09-18T10:37:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\"},\"wordCount\":387,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2022\/09\/postQueueImg_5-6326f4d71043a.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Mauritius\",\"Mauritius\"],\"articleSection\":[\"all news\",\"culture and art\",\"homepage-english\",\"twitter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\",\"url\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/mauritius-launches-campaign-to-promote-its-hidden-gems\",\"name\":\"Mauritius launches campaign to promote its hidden gems - 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