{"id":23078,"date":"2022-11-30T08:41:36","date_gmt":"2022-11-30T08:41:36","guid":{"rendered":"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform"},"modified":"2022-11-30T08:54:59","modified_gmt":"2022-11-30T08:54:59","slug":"twitter-romance-business-and-campaigns-born-on-the-platform","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform","title":{"rendered":"Twitter: Romance, business and campaigns born on the platform"},"content":{"rendered":"

Africa-Press – Mauritius. <\/strong><\/span>For those who work there and those who use it, Twitter continues to be on a rollercoaster under the leadership of Elon Musk, who bought the firm for $44bn (\u00a336.3m) at the end of October.<\/p>\n

The tumult has brought into sharper focus some of the platform\u2019s failings. Like all social networks, Twitter has long grappled with problems regarding privacy, hate speech and abuse.<\/p>\n

But for some of its roughly 300 million monthly users, it has also been a place where they have built businesses, found love, launched campaigns and raised awareness for issues that are important to them.<\/p>\n

I spoke to three women who say being on Twitter changed their lives for the better. I met the love of my life Catherine Cooke is a teaching assistant I didn\u2019t start out looking for romance.<\/p>\n

But what I did use Twitter for was support, it\u2019s quite an isolating thing going through a divorce. And you can of course talk to real-life friends and family, but sometimes they\u2019re a little bit too close.<\/p>\n

Sometimes it\u2019s just very useful to have a sounding board. You can have a vent and a rant. And there\u2019s somebody there who will either be sympathetic or maybe tell you off, but you will definitely get a reaction, and probably some quite honest feedback as well.<\/p>\n

I started off really using Twitter as a bit of a diary. Along the way, I found lots of people who were going through the same thing or had been through the same thing, and had useful information or advice.<\/p>\n

As far as the romance side of it goes, really that came out of friendships I\u2019d made on Twitter. I like music and I got chatting to people about it. One of those people eventually ended up being my partner.<\/p>\n

But it did start out in friendship, a shared love of music and general chit-chat. I love Twitter. There\u2019s so many people out there that I feel very, very strongly about even though we\u2019ve never met, which does sound a bit weird.<\/p>\n

Online friends are a different sort of friend from real-life friends, but they\u2019re really important. I feel like I couldn\u2019t have got through the last couple of years without those people.<\/p>\n

I\u2019m very positive about Twitter, I think it can be an absolute force for good. Twitter has changed my life, I can\u2019t believe I\u2019m actually saying that but it\u2019s true.<\/p>\n

I\u2019ve gone from being on my own and going through divorce, to feeling that I\u2019ve met the love of my life. I would never have met him if it hadn\u2019t been for Twitter.<\/p>\n

I feel really, really lucky. My side hustle became my full-time job Gail Myerscough is an illustrator and pattern designer Twitter has been amazing. I\u2019ve got 18,400 followers, so I\u2019ve got a real audience for my work.<\/p>\n

But it\u2019s also been really supportive. People have been with me on my journey. I was made redundant in Covid \u2013 this was my side hustle and then it became my full-time job.<\/p>\n

I also met my husband on Twitter. I\u2019ve got brand ambassadors now on Twitter who retweet me, I\u2019ve got repeat customers. I\u2019ve worked with some amazing people.<\/p>\n

Tim Burgess from the band The Charlatans contacted me one day and said, \u201cI really like your work\u201d. And then he asked me to design a turntable for him.<\/p>\n

So we designed a limited-edition turntable \u2013 it was brilliant. I get a lot of traffic from Twitter. I do have Instagram, but the algorithms and engagement make it more difficult to get people to look at your work.<\/p>\n

I\u2019m really worried about what\u2019s happening [since Elon Musk took over] because like I say, a lot of my business and support comes from Twitter. If Twitter went, I\u2019d have to build my business elsewhere, and I don\u2019t know where that would be to get the same engagement and orders.<\/p>\n

Twitter was the obvious solution Suw Charman-Anderson founded Ada Lovelace Day, an annual celebration of women working in Stem (science, tech, engineering and maths)<\/p>\n

I started the Ada Lovelace Day Twitter account at the end of 2008. And at that point, the idea of having a day celebrating women in Stem \u2013 well it was just an idea.<\/p>\n

I didn\u2019t have any resources or any way to reach people. Twitter was the obvious solution. In all honesty, I don\u2019t think Ada Lovelace Day would have become the movement that it did without the help of Twitter.<\/p>\n

We have 40% of our audience in the UK, and about 40% in North America. The other 20% is in about 150 countries around the world. So we have followers from across South America, Africa, Asia, it has allowed us to reach people in countries where the media isn\u2019t going to pick us up.<\/p>\n

With a bit of care, it has been possible to curate an experience on Twitter that is generally pleasant. Obviously, there is always the opportunity for things to go wrong.<\/p>\n

I have experienced the Twitter pile-on \u2013 not quite becoming the main character thankfully, but adjacent to it \u2013 and that is never pleasant. But overall, I think it has been a positive experience for me and I am grateful to Twitter for allowing Ada Lovelace Day to flourish in the way that it has.<\/p>\n

I see other organisations for women in Stem and all sorts of other things that exist because Twitter connects them with their community and their audience in a way that other tools just don\u2019t.<\/p>\n

I just don\u2019t see the same level of engagement on Facebook or LinkedIn for example. I think Twitter is interesting, it\u2019s unique in its properties, and I would be really heartbroken if it did break permanently or if we saw a huge drop off in numbers.<\/p>\n

For More News And Analysis About Mauritius<\/a> Follow Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Mauritius. For those who work there and those who use it, Twitter continues to be on a rollercoaster under the leadership of Elon Musk, who bought the firm for $44bn (\u00a336.3m) at the end of October. The tumult has brought into sharper focus some of the platform\u2019s failings. Like all social networks, Twitter […]<\/p>\n","protected":false},"author":84,"featured_media":23077,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[233,245,241,2008],"class_list":["post-23078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-africa-press","tag-africa-press-mauritius","tag-mauritius","tag-twitter"],"yoast_head":"\nTwitter: Romance, business and campaigns born on the platform - Mauritius<\/title>\n<meta name=\"description\" content=\"For those who work there and those who use it, Twitter continues to be on a rollercoaster under the leadership of Elon M ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter: Romance, business and campaigns born on the platform\" \/>\n<meta property=\"og:description\" content=\"For those who work there and those who use it, Twitter continues to be on a rollercoaster under the leadership of Elon M ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\" \/>\n<meta property=\"og:site_name\" content=\"Mauritius\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-30T08:41:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-30T08:54:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2022\/11\/postQueueImg_1669785133.15.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"976\" \/>\n\t<meta property=\"og:image:height\" content=\"549\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Twitter: Romance, business and campaigns born on the platform\",\"datePublished\":\"2022-11-30T08:41:36+00:00\",\"dateModified\":\"2022-11-30T08:54:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\"},\"wordCount\":1007,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2022\/11\/postQueueImg_1669785133.15.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Mauritius\",\"Mauritius\",\"Twitter\"],\"articleSection\":[\"all news\",\"miscellaneous\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\",\"url\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-romance-business-and-campaigns-born-on-the-platform\",\"name\":\"Twitter: Romance, business and campaigns born on the platform - 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