{"id":25098,"date":"2023-01-19T13:18:15","date_gmt":"2023-01-19T13:18:15","guid":{"rendered":"https:\/\/www.africa-press.net\/mauritius\/?p=25098"},"modified":"2023-01-19T12:57:22","modified_gmt":"2023-01-19T12:57:22","slug":"twitter-five-ways-elon-musk-has-changed-the-platform-for-users","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users","title":{"rendered":"Twitter: Five ways Elon Musk has changed the platform for users"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Mauritius. <\/strong><\/span>It is three months since Elon Musk swept into Twitter\u2019s San Francisco headquarters \u2013 and the company has barely been out of the headlines. We have talked a lot about his opinions about the social network and some of his more controversial business decisions, such as laying off 50% of the workforce, but less about how using the platform day-to-day has changed for its 237 million monthly active users.<\/p>\n<p>1. Blocking alternative ways to view Twitter The most recent change appears to be Twitter suspending access to its API, which is what other platforms use to communicate with it.<\/p>\n<p>So if, for example, you are using a social media manager to view your account rather than the Twitter app or website, you may find that Twitter is currently not working with it. It is unclear whether the move was deliberate, although many experts believe it was.<\/p>\n<p>\u201cMy guess is that this is because those third-party apps do not show ads and they allow the user to manage their feed as they see fit, which is at odds with Musk\u2019s plans to put more ads in front of users\u2019 eyeballs and prioritise the tweets of people who have paid for Twitter Blue,\u201d said tech commentator Kate Bevan.<\/p>\n<p>Twitter has not made an official announcement about it yet, but popular apps which seem to be struggling include Tweetbot, Fenix and Twitterific. 2. Curation<\/p>\n<p>Perhaps the most obvious change has been the order in which people see tweets that appear on their timeline. A new tab invites you to choose between the latest tweets from people you follow, and tweets recommended by Twitter.<\/p>\n<p>If you are using the platform on an iPhone you will see two columns at the top, \u201cfor you\u201d and \u201cfollowing\u201d \u2013 if you are on an Android device you have to hit a star icon on the top right-hand side of the screen.<\/p>\n<p>The issue is that many users did not notice this, or did not realise that the app seems to default back to Twitter\u2019s curated \u201cfor you\u201d feed from time to time.<\/p>\n<p>There have been complaints that this feed is full of Twitter\u2019s recommendations, and interactions between people you follow and people you do not know, rather than content you have chosen to follow in the first place.<\/p>\n<p>However, others do not mind it: \u201cSome days I want to go to a restaurant with just my friends, some days I\u2019ll pitch up at the pub and see who\u2019s in. . .<\/p>\n<p>can be fun,\u201d one Twitter user told me. 3. Controversial accounts reinstated Mr Musk started with some high-profile accounts which had been banned under the previous regime for violating Twitter\u2019s rules.<\/p>\n<p>They included Ye (the rapper Kanye West) who was banned for sharing antisemitic posts, the influencer Andrew Tate (who is currently being held in Romania on charges of people trafficking) and former US president Donald Trump, whose tweets were accused of fuelling the Capitol Hill riots of January 2021.<\/p>\n<p>4. Twitter Blue After a few false starts, Twitter\u2019s subscription service Twitter Blue rolled out at the end of November. The $8\/$11 (\u00a36.50\/\u00a39) monthly fee promises access to bonus features including an edit button, boosted visibility and fewer ads.<\/p>\n<p>Anecdotally it looks like it has attracted a reasonable number of subscribers but not loads \u2013 although as ever there has been no official news released about its success so far.<\/p>\n<p>5. Silver and gold ticks Twitter\u2019s \u201cblue tick\u201d, now the sign of a subscriber, used to be a symbol of a verified account. It was awarded by Twitter itself to the account of hand-picked celebrities, journalists and brands to indicate that they were not fakes.<\/p>\n<p>Those who acquired a blue tick under the old regime still have them, along with a message explaining that it is a \u201clegacy\u201d and \u201cmay or may not be notable\u201d. So seeing a blue tick next to an account does not necessarily give that account any badge of authority.<\/p>\n<p>It has been replaced by a gold or silver tick for brands and government figures \u2013 so Coca-Cola is now gold, with an explainer saying that it is an \u201cofficial business\u201d, while the account of Rishi Sunak, the UK\u2019s prime minister now has a silver badge.<\/p>\n<p>\u2018Master of spin\u2019 The fact is that with or without Mr Musk, Twitter had to change. Its user numbers and revenue from ads had languished for a long time, while rival social networks sprung up and enjoyed explosive growth.<\/p>\n<p>Twitter is known for being small but influential \u2013 but this was not translating into profit. Mr Musk is \u201ca master of PR and spin and innovation and creativity\u201d, said social media expert Matt Navarra.<\/p>\n<p>He is not afraid of controversy or of ripping up the rule book. But will his revolutionary tactics reverse the fortunes of this ailing firm, which he says was losing $4m per day when he took over? It is difficult to tell, because Twitter is cagey about its metrics. It is a privately-owned company now, and so it is entitled to be.<\/p>\n<p>But new advertisers do not appear to be flocking to the site, users are complaining about the changes to the way in which their accounts are displayed and the recent API alteration has upset developers, a community which Twitter needs onside to help it grow.<\/p>\n<p>\u201cThe vibe seems to have shifted and it doesn\u2019t seem to be quite what it was before,\u201d said Mr Navarra of his own user experience of engaging with 150,000 followers.<\/p>\n<p>\u201cI don\u2019t see any signs of green shoots for a new Twitter.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/mauritius\">Mauritius<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Mauritius. It is three months since Elon Musk swept into Twitter\u2019s San Francisco headquarters \u2013 and the company has barely been out of the headlines. We have talked a lot about his opinions about the social network and some of his more controversial business decisions, such as laying off 50% of the workforce, [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":25097,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[233,245,241,2008],"class_list":["post-25098","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-africa-press","tag-africa-press-mauritius","tag-mauritius","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Twitter: Five ways Elon Musk has changed the platform for users - Mauritius<\/title>\n<meta name=\"description\" content=\"It is three months since Elon Musk swept into Twitter\u2019s San Francisco headquarters \u2013 and the company has barely been out ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter: Five ways Elon Musk has changed the platform for users\" \/>\n<meta property=\"og:description\" content=\"It is three months since Elon Musk swept into Twitter\u2019s San Francisco headquarters \u2013 and the company has barely been out ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\" \/>\n<meta property=\"og:site_name\" content=\"Mauritius\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-19T13:18:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2023\/01\/postQueueImg_1674120070.91.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"976\" \/>\n\t<meta property=\"og:image:height\" content=\"549\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Twitter: Five ways Elon Musk has changed the platform for users\",\"datePublished\":\"2023-01-19T13:18:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\"},\"wordCount\":944,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/mauritius\/sites\/61\/2023\/01\/postQueueImg_1674120070.91.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Mauritius\",\"Mauritius\",\"Twitter\"],\"articleSection\":[\"all news\",\"miscellaneous\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\",\"url\":\"https:\/\/www.africa-press.net\/mauritius\/all-news\/twitter-five-ways-elon-musk-has-changed-the-platform-for-users\",\"name\":\"Twitter: Five ways Elon Musk has changed the platform for users - 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