{"id":42166,"date":"2023-03-31T17:27:48","date_gmt":"2023-03-31T17:27:48","guid":{"rendered":"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection"},"modified":"2023-03-31T18:05:48","modified_gmt":"2023-03-31T18:05:48","slug":"public-media-laud-cash-injection","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection","title":{"rendered":"Public media laud cash injection"},"content":{"rendered":"

Africa-Press – Namibia. <\/strong><\/span>Both the Namibia Press Agency and New Era Publication Corporation have heaped praise on the government for a combined budgetary allocation of N$54.5 million for this financial year.<\/p>\n

The entities\u2019 CEOs state that as non-commercial entities, the two parastatals have in recent years struggled making ends meet and executing their core mandates of informing, entertaining and educating all Namibians, irrespective of their economic statuses.<\/p>\n

For the current financial year, for instance, New Era received N$27 million, N$17 million more or 37% more than what it received for the past three financial years.<\/p>\n

\u201cNEPC will continue to disseminate pertinent information through its daily newspaper, New Era, reporting on community and government-related issues,\u201d information minister, Peya Mushelenga told parliament this week during his budget motivation.<\/p>\n

The corporation\u2019s CEO Christof Maletsky said the allocation will come in handy.<\/p>\n

\u201cNEPC received $10 million per annum for the past three years. In the past, the corporation used to get a subsidy of around N$33m to N$35m, but we understand why it was reduced by more than 70%,\u201d the veteran journalist said.<\/p>\n

Maletsky is not oblivious to the economic hardship the country has faced in general and their shareholder, government, in particular.<\/p>\n

\u201cThe cut in our budget came when the economy went through a tough time due to various factors. As such, we, as a non-commercial entity, found ourselves in very challenging circumstances and an unpredictable business environment,\u201d he said.<\/p>\n

The situation had consequences.<\/p>\n

\u201cThe high levels of inflation, in our case, led to increased paper and print costs. In fact, our costs more than doubled to unsustainable levels. It was worsened by the adverse continued change in the advertising markets,\u201d he asserted.<\/p>\n

He continued: \u201cIn that context, the new budgetary allocation will help us cushion the pressure on the operational budget as well as accelerate the process of evolving our business model. The board and management have prioritised diversification of income and the generation of new revenue sources as the route to self-sustainability.\u201d<\/p>\n

The soft-spoken Maletsky said the money will also be invested in creating and driving new platforms and membership models that will generate better income.<\/p>\n

Nampa, on the other hand, got N$27.5 million for the 2023-24 financial year \u201cto enable them to carry their responsibility of informing, educating and entertaining our nation towards the realisation of our developmental goals.\u201d<\/p>\n

The agency\u2019s CEO Linus Chata echoed Maletsky\u2019s sentiments.<\/p>\n

\u201cFor us, It\u2019s a welcome development. That amount [N$27.5 million] is almost double compared to what we have been receiving for the past few years,\u201d Chata said.<\/p>\n

For the better part of the last five years, Nampa\u2019s budget has ranged between N$14 million and N$15 million.<\/p>\n

\u201cAs a non-commercial entity, we survive heavily on government subsidy,\u201d he noted.<\/p>\n

Now that the funding has increased, Chata said some of the funds will be used to upgrade Nampa\u2019s dilapidated IT infrastructure with a view to improve journalist and general staff\u2019s work.<\/p>\n

\u201cWe also want to beef up staff, especially journalists, whether on a full-time basis or as freelancers,\u201d he said, noting the latter option was more cost-effective.<\/p>\n

Nampa \u201cwants to have a footprint across the country,\u201d he added.<\/p>\n

Chata will also look to improve employee conditions of service and resolve other existing internal labour related issues.<\/p>\n

\u201cEven if we can add a dollar, why not?\u201d he said.<\/p>\n

Meanwhile, public broadcaster NBC took up the lion\u2019s share of the ministry\u2019s budget of N$651.4 million.<\/p>\n

The broadcaster was allocated N$310.3 million to finance operational costs while N$82 million is earmarked towards its developmental budget to upgrade the remote rural broadcast networks, dilapidated studios and equipment.<\/p>\n

Spokesperson Beaulah Boois-Beukes said, \u201cthe NBC dependents heavily on its shareholder for funding in order to carry out its strategic intent linked to informing, educating and entertaining the nation. In the 2022\/23 financial year, the shareholder (government) contributed 80% of the funding towards the operation of the business and the reminder 20% was solicited from own revenue generation initiatives.\u201d<\/p>\n

She also said, \u201cthe budget allocation is fairly sufficient as it will propel the institution to achieve its key objectives and priorities.<\/p>\n

The NBC will complement the subsidy allocation with its own revenue initiatives, and reduce the operational cost as embedded in the corporation’s integrated strategy business plan.\u201d<\/p>\n

Patriotism<\/p>\n

The ministry also allocated N$67.5 million to enhance the government\u2019s information dissemination drive as well as the implementation of the nationhood and national pride programme (NNP).<\/p>\n

The NNP aims to ingrain the spirit of patriotism, nationhood and national pride among Namibians.<\/p>\n

Of this amount, N$20 million has been reserved for the establishment of the Information Commissioner\u2019s Office to prepare for the full implementation of the Access to Information Act.<\/p>\n

\u201cThe access to information legislation will ensure that our citizens have unhindered access to information that will enable them to make informed decisions about their lives and their livelihoods, allow them to participate in the democratic processes, and enhance transparency and accountability which are the cornerstone in building public trust,\u201d the scholar-cum-politician said.<\/p>\n

Mushelenga buttressed: \u201cAs part of putting mechanisms in place to pave the way for the full implementation of this legislation, the ministry has already started capacitating government communications officers from all offices, ministries and agencies of the State to prepare them for the implementation of this important legislation.\u201d<\/p>\n

For More News And Analysis About Namibia<\/a> Follow Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Namibia. Both the Namibia Press Agency and New Era Publication Corporation have heaped praise on the government for a combined budgetary allocation of N$54.5 million for this financial year. The entities\u2019 CEOs state that as non-commercial entities, the two parastatals have in recent years struggled making ends meet and executing their core mandates […]<\/p>\n","protected":false},"author":84,"featured_media":42164,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[234,236,233],"class_list":["post-42166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","tag-africa-press","tag-africa-press-namibia","tag-namibia"],"yoast_head":"\nPublic media laud cash injection - Namibia<\/title>\n<meta name=\"description\" content=\"Both the Namibia Press Agency and New Era Publication Corporation have heaped praise on the government for a combined bu ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Public media laud cash injection\" \/>\n<meta property=\"og:description\" content=\"Both the Namibia Press Agency and New Era Publication Corporation have heaped praise on the government for a combined bu ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\" \/>\n<meta property=\"og:site_name\" content=\"Namibia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-31T17:27:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-31T18:05:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/nambia\/sites\/29\/2023\/03\/postQueueImg_1680267479.14.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"479\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/namibia\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Public media laud cash injection\",\"datePublished\":\"2023-03-31T17:27:48+00:00\",\"dateModified\":\"2023-03-31T18:05:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\"},\"wordCount\":898,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/nambia\/sites\/29\/2023\/03\/postQueueImg_1680267479.14.jpg\",\"keywords\":[\"africa press\",\"Africa Press-Namibia\",\"namibia\"],\"articleSection\":[\"all news\",\"economy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\",\"url\":\"https:\/\/www.africa-press.net\/namibia\/all-news\/public-media-laud-cash-injection\",\"name\":\"Public media laud cash injection - 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