{"id":13811,"date":"2021-11-06T07:31:32","date_gmt":"2021-11-06T07:31:32","guid":{"rendered":"https:\/\/www.africa-press.net\/senegal\/?p=13811"},"modified":"2021-11-06T06:23:38","modified_gmt":"2021-11-06T06:23:38","slug":"la-valorisation-de-la-destination-senegal-au-menu-dun-atelier","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/senegal\/toutes-les-actualites\/la-valorisation-de-la-destination-senegal-au-menu-dun-atelier","title":{"rendered":"La valorisation de la destination S\u00e9n\u00e9gal au menu d\u2019un atelier"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Senegal. <\/strong><\/span>La valorisation de la destination S\u00e9n\u00e9gal sur les march\u00e9s sous r\u00e9gionaux et internationaux est au menu de l\u2019atelier ouvert ce vendredi \u00e0 l\u2019initiative de l\u2019Agence s\u00e9n\u00e9galaise pour la promotion touristique (ASPT) en collaboration avec Air-S\u00e9n\u00e9gal SA et le secteur priv\u00e9 touristique, a constat\u00e9 l\u2019APS.<\/p>\n<p>\u2019\u2019L\u2019\u00e9v\u00e8nement d\u2019aujourd\u2019hui va consacrer la signature tripartite entre l\u2019ASPT, Air S\u00e9n\u00e9gal SA et le secteur priv\u00e9 touristique des agences de voyages et de tourismes\u2019\u2019, a expliqu\u00e9 le Secr\u00e9taire g\u00e9n\u00e9ral de l\u2019ASPT, Mamadou Diallo.<\/p>\n<p>Cette collaboration pr\u00e9voit plusieurs actions de promotion et d\u2019information conjointes afin de d\u00e9velopper les flux touristiques vers les diff\u00e9rents p\u00f4les s\u00e9n\u00e9galais tout en renfor\u00e7ant le service propos\u00e9 aux clients d\u2019Air S\u00e9n\u00e9gal, a t-il soulign\u00e9.<\/p>\n<p>Selon lui, ce second levier va \u00eatre sign\u00e9 avec le secteur touristique des agences de voyages qui constituent un r\u00e9seau extr\u00eamement puissant en terme de distributions de produits touristiques et a\u00e9riens.<\/p>\n<p>\u2019\u2019Il y a eu une premi\u00e8re session le 26 ao\u00fbt dernier o\u00f9 il \u00e9tait question de signer un partenariat entre l\u2019ASPT et Air S\u00e9n\u00e9gal SA\u2019\u2019, a-t-il rappel\u00e9.<\/p>\n<p>Selon lui, l\u2019ASPT \u2019\u2019se doit d\u2019\u00eatre aux c\u00f4t\u00e9s d\u2019Air S\u00e9n\u00e9gal pour d\u00e9velopper toute une strat\u00e9gie de marketing pour d\u00e9velopper les flux touristiques en partance des diff\u00e9rents march\u00e9s sous r\u00e9gionaux et internationaux\u2019\u2019.<\/p>\n<p>Le directeur Marketing et du D\u00e9veloppement produit \u00e0 Air S\u00e9n\u00e9gal SA s\u2019est r\u00e9joui de la tenue de cette rencontre.<\/p>\n<p>\u2019\u2019Aujourd\u2019hui, nous rencontrons pour la premi\u00e8re fois le secteur priv\u00e9 national. C\u2019est une grosse opportunit\u00e9 pour que cette collaboration soit tripartite entre l\u2019ASPT, Air S\u00e9n\u00e9gal SA et le secteur priv\u00e9\u2019\u2019, a dit Ernest Dikoum.<\/p>\n<p>Il a assur\u00e9 qu\u2019une am\u00e9lioration \u2019\u2019va \u00eatre not\u00e9e dans l\u2019offre des packages\u2019\u2019 d\u2019Air S\u00e9n\u00e9gal pour permettre aux clients d\u2019avoir de meilleurs prix.<\/p>\n<p>M.Dikoum a aussi appel\u00e9 \u00e0 la mutualisation des ressources pour que \u2019\u2019la promotion de la destination S\u00e9n\u00e9gal puisse se faire dans de tr\u00e8s bonnes conditions\u2019\u2019.<\/p>\n<p>La F\u00e9d\u00e9ration des offices et syndicats d\u2019initiatives du S\u00e9n\u00e9gal (FOSITS) opte pour \u2019\u2019une pr\u00e9f\u00e9rence nationale\u2019\u2019 qui exige d\u2019avoir \u2019\u2019une offre de qualit\u00e9 allant du transport a\u00e9rien jusqu\u2019\u00e0 l\u2019offre touristique\u2019\u2019, a fait part son pr\u00e9sident Issa Barro.<\/p>\n<p>Dans cette collaboration, M.Barro a ajout\u00e9 que la contribution de sa f\u00e9d\u00e9ration \u2019\u2019sera de taille\u2019\u2019 car elle maitrise d\u00e9j\u00e0 l\u2019offre touristique dans tout le pays. Il a aussi plaid\u00e9 pour des \u2019\u2019tarifs pr\u00e9f\u00e9rentiels\u2019\u2019 avec Air S\u00e9n\u00e9gal SA.<\/p>\n<p><strong>Pour plus d&rsquo;informations et d&rsquo;analyses sur la <a href=\"https:\/\/www.africa-press.net\/senegal\">Senegal<\/a>, suivez <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Senegal. La valorisation de la destination S\u00e9n\u00e9gal sur les march\u00e9s sous r\u00e9gionaux et internationaux est au menu de l\u2019atelier ouvert ce vendredi \u00e0 l\u2019initiative de l\u2019Agence s\u00e9n\u00e9galaise pour la promotion touristique (ASPT) en collaboration avec Air-S\u00e9n\u00e9gal SA et le secteur priv\u00e9 touristique, a constat\u00e9 l\u2019APS. \u2019\u2019L\u2019\u00e9v\u00e8nement d\u2019aujourd\u2019hui va consacrer la signature tripartite entre [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":13810,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21,11,10],"tags":[43,47,44],"class_list":["post-13811","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communaute","category-homepage-french","category-toutes-les-actualites","tag-africa-press-2","tag-africa-press-senegal","tag-senegal-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - 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