{"id":11349,"date":"2022-02-27T16:22:42","date_gmt":"2022-02-27T16:22:42","guid":{"rendered":"https:\/\/www.africa-press.net\/south-sudan\/all-news\/xiaomi-ceo-confirms-secret-to-have-cheap-smartphones"},"modified":"2022-02-27T16:31:55","modified_gmt":"2022-02-27T16:31:55","slug":"xiaomi-ceo-confirms-secret-to-have-cheap-smartphones","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/south-sudan\/all-news\/xiaomi-ceo-confirms-secret-to-have-cheap-smartphones","title":{"rendered":"Xiaomi CEO confirms secret to have cheap smartphones"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; South-Sudan. <\/strong><\/span>Xiaomi has become a popular manufacturer for offering its customers cost-effective products. According to the CEO of the brand, Lei Jun, the secret lies in the fact that the manufacturer only has a profit margin of 8 to 9 percent.<\/p>\n<p>For Lei Jun, the value of smartphones in general will become bigger as brands bet on 5G technology. However, it believes that Xiaomi will be able to combine a competitive price with the performance of its equipment.<\/p>\n<p>\u201cI think the 8 to 9% profit margin is very low and given that our sales model is based on e-commerce , the price the end consumer pays will be very low, \u201dsays Lei Jun.<\/p>\n<p>\u201c The thing more importantly, our gross profit margin is very low, and with a very short middle channel, the final price in the market remains very attractive to those who buy, \u201dhe said.<\/p>\n<p>Xiaomi wants to keep prices low with the arrival of 5G Xiaomi wants to keep its strategy sales even with the arrival of 5G. Remember that Xiaomi is already the fourth best-selling smartphone brand globally.<\/p>\n<p>If Xiaomi maintains competitive prices combined with quality, the end consumer also wins. And in the end, that\u2019s what matters to those who buy a new smartphone.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/south-sudan\">South-Sudan<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; South-Sudan. Xiaomi has become a popular manufacturer for offering its customers cost-effective products. According to the CEO of the brand, Lei Jun, the secret lies in the fact that the manufacturer only has a profit margin of 8 to 9 percent. For Lei Jun, the value of smartphones in general will become bigger [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":11348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[234,265,233,185],"class_list":["post-11349","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-africa-press","tag-africa-press-south-sudan","tag-south-sudan","tag-xiaomi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Xiaomi CEO confirms secret to have cheap smartphones - South Sudan<\/title>\n<meta name=\"description\" content=\"Xiaomi has become a popular manufacturer for offering its customers cost-effective products. 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