{"id":27803,"date":"2021-04-27T16:39:04","date_gmt":"2021-04-27T16:39:04","guid":{"rendered":"https:\/\/www.africa-press.net\/tanzania\/?p=27803"},"modified":"2021-04-27T15:12:16","modified_gmt":"2021-04-27T15:12:16","slug":"equity-sets-to-triple-customer-base","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base","title":{"rendered":"Equity sets to triple customer base"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong><a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a> &#8211; <a href=\"https:\/\/www.africa-press.net\/tanzania\">Tanzania<\/a>. <\/strong><\/span>EQUITY Bank Tanzania is targeting to triple its customer base in the next three years capitalising on digital banking and physical network.<\/p>\n<p>The bank, a subsidiary of Equity Kenya, said recently that it aimed at uplifting the base from currently 700,000 to 2,000,000 customers coming 2023.<\/p>\n<p>Equity Tanzania Head of Commercial Department Isabella Maganga noted that they would leverage on internet banking since 60 per cent of their transactions were done digitally.<\/p>\n<p>\u201cDigital platform eases banking services and at customers convenience,\u201d Ms Maganga said during the launching of the \u2018Jijenge\u2019 Account last week.<\/p>\n<p>The lender, which opened doors in the country almost a decade ago, said 25 per cent of its customers were using the bank\u2019s agents (wakala) and only 15 through bricks and mortals branches.<\/p>\n<p>The bank has 4,271 agents as of mid-last week and 14 branches across major cities and towns.<\/p>\n<p>Ms Maganga noted further that digital banking was the thing of the future and the rejuvenated Jijenge account allows holders to deposit and withdraw using digital platforms and wakala.<\/p>\n<p>She said the account sole idea was to enable one mobilizes deposits which at the end of the day use the amount to access a loan, three times the saved amount.<\/p>\n<p>\u201cThis Jijenge is for all citizens and non-citizens and sole idea is to enable one to save in advance for a future goal,\u201d Ms Maganga said.<\/p>\n<p>Those eligible to open Jijenge account are individuals, groups\u2014say a family members or religious followers\u2014Vicoba, Saccos, partners and the like, who have a goal to achieve in a certain period.<\/p>\n<p>The bank, the largest in East Africa, also eased the hassle of account opening and it takes a flick of a finger, thanks to digitalised system, that needs a national ID or its number to complete the process.<\/p>\n<p>Equity is a pan-East African bank and headquartered in Kenya, subsidiary in Uganda, and South Sudan, Rwanda, and Ethiopia are units. The bank is in seven positions in Africa and has a balance sheet of 14.3tri\/- as per last year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Tanzania. EQUITY Bank Tanzania is targeting to triple its customer base in the next three years capitalising on digital banking and physical network. The bank, a subsidiary of Equity Kenya, said recently that it aimed at uplifting the base from currently 700,000 to 2,000,000 customers coming 2023. Equity Tanzania Head of Commercial Department [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":27802,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5,8,16],"tags":[6990,6991,711],"class_list":["post-27803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","category-homepage-english","category-twitter","tag-africa-press-2","tag-africa-press-tanzania","tag-tanzania"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Equity sets to triple customer base - Tanzania<\/title>\n<meta name=\"description\" content=\"EQUITY Bank Tanzania is targeting to triple its customer base in the next three years capitalising on digital banking an ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Equity sets to triple customer base\" \/>\n<meta property=\"og:description\" content=\"EQUITY Bank Tanzania is targeting to triple its customer base in the next three years capitalising on digital banking an ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\" \/>\n<meta property=\"og:site_name\" content=\"Tanzania\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-27T16:39:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/tanzania\/sites\/17\/2021\/04\/img-608829b7875ab.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"959\" \/>\n\t<meta property=\"og:image:height\" content=\"520\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Equity sets to triple customer base\",\"datePublished\":\"2021-04-27T16:39:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\"},\"wordCount\":342,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/tanzania\/sites\/17\/2021\/04\/img-608829b7875ab.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Tanzania\",\"tanzania\"],\"articleSection\":[\"all news\",\"Economy\",\"homepage-english\",\"twitter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\",\"url\":\"https:\/\/www.africa-press.net\/tanzania\/all-news\/equity-sets-to-triple-customer-base\",\"name\":\"Equity sets to triple customer base - 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