{"id":13694,"date":"2021-07-08T14:06:45","date_gmt":"2021-07-08T14:06:45","guid":{"rendered":"https:\/\/www.africa-press.net\/uganda\/?p=13694"},"modified":"2021-07-08T13:49:57","modified_gmt":"2021-07-08T13:49:57","slug":"consumers-caught-up-in-masaka-milk-price-war","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/uganda\/all-news\/consumers-caught-up-in-masaka-milk-price-war","title":{"rendered":"Consumers caught up in\u00a0Masaka milk price war"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong><a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a> &#8211; <a href=\"https:\/\/www.africa-press.net\/uganda\">Uganda<\/a>. <\/strong><\/span>A row is brewing among two groups of retail milk dealers in Masaka City over who should control market prices.<\/p>\n<p>The fight came to the fore last month when members of Masaka City Milk Traders Association (MCMTA) led by their general secretary, Mr Moses Muliisa, petitioned city authorities, accusing members of Ever Fresh Dairy \/Bwera Farmers\u2019 Cooperative Society led by Mr Fred Kuhabwa, a new entrant in the milk market, of trying to push them out of business through selling milk cheaply.<\/p>\n<p>Each group is accusing the other of exploiting their unsuspecting clients.<\/p>\n<p>In a June 9 petition to city authorities, MCMTA members also accused their competitors of selling milk from areas hit by livestock diseases.<\/p>\n<p>\u201cThe market has been infiltrated by unlicensed middlemen who operate on streets, leading to unfair competition with known dairy operators who pay trading licence fees to the city council,\u201d a petition signed by Ms Muliisa reads in part.<\/p>\n<p>\u201cIt is unreasonable that someone [milk dealers] can sell a litre of milk for as low as Shs1, 000 in such a dry season. This should raise suspicion about such dealers and where they get their milk from, moreover in large volumes,\u201d the petition adds.<\/p>\n<p>However, Mr Kuhabwa insists their business rivals are simply fighting a price war, which erupted when they entered the market with quality and affordable milk, saving clients from exploitation.<\/p>\n<p>Before entering the market, Mr Kuhabwa claimed that most of the milk, which was being sold in the area, was adulterated, with dealers adding water or other elements.<\/p>\n<p>\u201cFor us we sell a litre of milk at Shs1,000 compared to Shs1,600 being charged by our rivals. Their focus is to make huge profits yet for us we pride in serving our clients better, that is why people have deserted them and are buying from us ,\u201d he said during an interview on Tuesday.<\/p>\n<p>Mr Edward Akandwanaho, who owns a milk shop in Kumbu on Masaka-Kyotera road, said residents no longer buy milk from him as they all shifted to the new dealers.<\/p>\n<p>\u201cPeople walk from Kumbu to Masaka Town; some send boda bodas to collect milk leaving us here, some of us are about to close because we can\u2019t compete with that price [of Sh1,000 litre],\u201d he said.<\/p>\n<p>He noted that the new milk dealers sells at the farm gate, and wondered how members of Ever Fresh Dairy \/Bwera Farmers\u2019 Cooperative Society earn profits.<\/p>\n<p><b>Leaders sucked in<\/b><\/p>\n<p>The price war has drawn the attention of the Masaka City senior commercial officer, Mr Ronald Joseph Mugerwa, who in a June 29 letter, wrote to members of the cooperative, revoking their trade licence. He accused the cooperative of failing to follow a number of procedural processes while acquiring the licence.<\/p>\n<p>Mr Mugerwa said in the letter added that members of the cooperative did not make an official application to operate in the city as required under Section 10&amp;11(1) of the Trade Licencing Act CAP 101.<\/p>\n<p>Since members of the cooperative receive many clients who turn up to buy cheap milk at their outlets, Mr Mugerwa said such people don\u2019t follow Covid-19 standard operating procedures, which expose them to contracting coronavirus.<\/p>\n<p>\u201cBasing on the above facts, Section 11(3) the Trading Licencing Act Cap 101 mandates me to revoke the licence and allow the trader follow the procedures of operating business in Masaka City. The business should immediately be closed to allow the trader formalise and also address the concerns of the association,\u201d the letter reads further.<\/p>\n<p>But Mr Kuhabwa insists they followed all the processes to start the milk business in the city, and accused Mr Mugerwa of being used by their business rivals. \u201cOur detractors are bad traders who are afraid of competition, which is normal in a liberalised economy; let them embrace competition and we move,\u201d he said. Mr Kuhabwa added that neither the complainants nor the city council authorities have the mandate to regulate milk prices, noting that customers should be left to have a variety of milk suppliers to choose from.<\/p>\n<p>\u201cLet those people know that we are fully registered with the regulatory body, which is Dairy Development Authority (DDA),\u201d he said.<\/p>\n<p>Mr Kuhabwa noted that through the cooperative, they currently sell 3,000 litres of milk daily in Masaka City alone because their milk has zero water content and is kept in safe facilities.<\/p>\n<p>According to DDA website, the gate price of a litre of milk in central region is at Shs850, as of May 2021, while the retail price is Shs1,800 per litre .<\/p>\n<p>Mr Achilles Mawanda, the deputy mayor of Masaka City, said he received a petition from members of MCMTA and they are studying their concerns in order to engage the two warring groups.<\/p>\n<p><b>What consumers say<\/b><\/p>\n<p>Mr Danson Tumukunde, who regularly buys milk from the cooperative, advised city authorities not to antagonise their supplier, saying their milk is not only good but also low-priced.<\/p>\n<p>\u201cI have been in Masaka for six years, but I had never bought milk with fat content (cream); by the time the milk gets to the final consumer, the fat content is already removed by unscrupulous dealers who also add water, but these new people are selling good milk,\u201d he says.<\/p>\n<p>\u201cWhy are they [city authorities] antagonising those giving us quality milk at a relatively lower price? If their outlets are shut down, we shall stage a demonstration,\u201d Ms Sandra Nakitto, a milk consumer in Soweto Village, Masaka City, said.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Uganda. A row is brewing among two groups of retail milk dealers in Masaka City over who should control market prices. The fight came to the fore last month when members of Masaka City Milk Traders Association (MCMTA) led by their general secretary, Mr Moses Muliisa, petitioned city authorities, accusing members of Ever [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":13693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5,8],"tags":[233,240,234],"class_list":["post-13694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","category-homepage-english","tag-africa-press","tag-africa-press-uganda","tag-uganda"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Consumers caught up in\u00a0Masaka milk price war - Uganda<\/title>\n<meta name=\"description\" content=\"A row is brewing among two groups of retail milk dealers in Masaka City over who should control market prices. 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