{"id":42664,"date":"2023-01-06T17:01:15","date_gmt":"2023-01-06T17:01:15","guid":{"rendered":"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax"},"modified":"2023-01-06T18:55:37","modified_gmt":"2023-01-06T18:55:37","slug":"why-blocked-facebook-advertisers-are-paying-tax","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax","title":{"rendered":"Why blocked Facebook advertisers are paying tax"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Uganda. <\/strong><\/span>Social media platform Facebook continues to be blocked since the 2021 General Election after Meta Technology Company and the government failed to reach an agreement to reopen it.<\/p>\n<p>Meta is the owner of Facebook, the microblogging site.<\/p>\n<p>The government banned Facebook following the deletion of several NRM accounts that were believed to be fake.<\/p>\n<p>Users, however, have found ways around the ban by using virtual private networks (VPN) and those who used to run adverts continue to pay a 15 percent Value Added Tax (VAT) to the tech giant.<\/p>\n<p>Mr Herbert Mugume, who ran adverts for different companies including Sunset Villas, a hospitality facility, told <b>the Monitor<\/b> that the adverts were paid for despite the ban.<\/p>\n<p>\u201cWe used to run paid-for adverts twice a month and we would pay a minimum of $5 [approximately Shs19,000] per advert although the amount increased depending on how many people you wanted to reach,\u201d he said.<\/p>\n<p><b>READ: <\/b>Social media, tech firms have until October 30 to be VAT compliant<\/p>\n<p>Mr Mugume says his adverts ran for three days and attracted between 6,000 and 9,000 viewers.<\/p>\n<p>Mr Robert Sebunya, a digital technology consultant, told this publication that there are several challenges that come with the Facebook ban.<\/p>\n<p>\u201cIP addresses keep changing as a result of VPN and Facebook ends up blocking the accounts so you are unable to fulfil your responsibility as an ads manager,\u201d he says.<\/p>\n<p>\u201cPeople are also frustrated because most of them know how to set up VPN on phone, but when it comes to a computer, it\u2019s a little complicated,\u201d he adds.<\/p>\n<p>The government under the handle \u201cGovernment of the Republic of Uganda\u201d , a verified account, also continues to frequently use the \u2018banned\u2019 platform to communicate to the public. \u201cThank you for 50,000 followers on Facebook and also Instagram. May 2023 be a year of great things for each one of you,\u201d the government handle posted on Sunday.<\/p>\n<p>The leader of Opposition in Parliament, Mr Mathias Mpuuga, on Wednesday tweeted: \u201cMr M7 has surely lost touch with reality! The other day he said in a self-mocking speech that \u2018I hope now Facebook knows who is in charge of Uganda. If they stop playing games we shall open up\u2019 his handlers were meanwhile celebrating more followers on Facebook.\u201d<\/p>\n<p>He further argues that the President is not hurting Facebook by shutting it down, but rather the Ugandan economy.<\/p>\n<p><b>URA speaks out<\/b><\/p>\n<p>Uganda Revenue Authority (URA) spokesperson Ibrahim Bbosa in an interview yesterday explained that Facebook is obligated to collect taxes and submit to URA as long as there is consumption of a service.<\/p>\n<p>\u201cIt is true that Facebook is banned and it is also true that advertisers are being taxed because any non-Residence Company providing services is required to pay VAT. The tax point is consumption, if people have found a way to consume the service [Facebook], then Facebook is legally obligated to tax them and submit to URA,\u201d he says.<\/p>\n<p><b>What the law says<\/b><\/p>\n<p>Under section 16 (2) of the VAT Act, a non-resident person who supplies electronic services to a non-taxable person in Uganda makes a taxable supply. Such a supplier is, therefore, required to charge VAT on the supply, file quarterly returns, and pay VAT due on supply within fifteen from the end of each quarter.<\/p>\n<p>\u201cIn tax law it\u2019s all about income whether legally or illegally obtained, because there is no equity. So for as long as Facebook is providing services In Uganda and making income, that income is taxable,\u201d Mr Ferdinand Tumuhaise, a tax lawyer with Kampala Associated Advocates, told this publication in a phone interview.<\/p>\n<p>Facebook is the second highest used social media platform with more than 2.5 million active users in Uganda, according to Mr John Babirukamu, the general manager of Hedge Marketing, a creative, digital marketing and communications agency. However, the number has dropped from over three million users before the platform was banned by the government.<\/p>\n<p>Mr Babirukamu says lifting the ban of Facebook might not increase the number of users as 80 percent of them are below the age of 35 and are moving to other platforms such as Tiktok.<\/p>\n<p><b>Government agencies using Facebook<\/b><br \/>\n<b>1.<\/b> The government of the Republic of Uganda<\/p>\n<p><b>2.<\/b> Uganda Revenue Authority<\/p>\n<p><b>3.<\/b> Uganda Police Force<\/p>\n<p><b>4.<\/b> Uganda National Roads Authority<\/p>\n<p><b>5.<\/b> Ministry of Education and Sports<\/p>\n<p><b>6.<\/b> Ministry of Works and Transport<\/p>\n<p><b>7. <\/b>Ministry of Gender Labour and Social Development<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/uganda\">Uganda<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Uganda. Social media platform Facebook continues to be blocked since the 2021 General Election after Meta Technology Company and the government failed to reach an agreement to reopen it. Meta is the owner of Facebook, the microblogging site. The government banned Facebook following the deletion of several NRM accounts that were believed to [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":42663,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,3],"tags":[233,240,234],"class_list":["post-42664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-community","tag-africa-press","tag-africa-press-uganda","tag-uganda"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why blocked Facebook advertisers are paying tax - Uganda<\/title>\n<meta name=\"description\" content=\"Social media platform Facebook continues to be blocked since the 2021 General Election after Meta Technology Company and ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why blocked Facebook advertisers are paying tax\" \/>\n<meta property=\"og:description\" content=\"Social media platform Facebook continues to be blocked since the 2021 General Election after Meta Technology Company and ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\" \/>\n<meta property=\"og:site_name\" content=\"Uganda\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-06T17:01:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-06T18:55:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/uganda\/sites\/34\/2023\/01\/postQueueImg_1673011893.82.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Why blocked Facebook advertisers are paying tax\",\"datePublished\":\"2023-01-06T17:01:15+00:00\",\"dateModified\":\"2023-01-06T18:55:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\"},\"wordCount\":733,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/uganda\/sites\/34\/2023\/01\/postQueueImg_1673011893.82.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Uganda\",\"uganda\"],\"articleSection\":[\"all news\",\"community\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\",\"url\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/why-blocked-facebook-advertisers-are-paying-tax\",\"name\":\"Why blocked Facebook advertisers are paying tax - 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