{"id":69883,"date":"2024-03-28T18:57:30","date_gmt":"2024-03-28T18:57:30","guid":{"rendered":"https:\/\/www.africa-press.net\/uganda\/?p=69883"},"modified":"2024-03-28T18:58:07","modified_gmt":"2024-03-28T18:58:07","slug":"utb-urges-hoteliers-to-embrace-classification","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification","title":{"rendered":"UTB urges hoteliers to embrace classification"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Uganda. <\/strong><\/span><b>The Uganda Tourism Board (UTB) has called upon hotel owners and tourism stakeholders to embrace grading and classification of their facilities.<\/b><\/p>\n<p>The call was made on Wednesday by UTB Chief Executive Officer Lilly Ajarova, during the handover of plaques to 35 hotels which participated in the recent national hotel certification and grading.<\/p>\n<p>\u201cThe standard across the board is important for us to know that there is a one star hotel facility, two star, three star, four star and five star. People shouldn\u2019t come here and experience a different product from what we are selling to them,\u2019\u2019 she explained.<\/p>\n<p>Ajarova noted that while only 35 hotels have so far been graded and classified, Uganda has hundreds of such facilities that should be classified.<\/p>\n<p>\u201cIf we don\u2019t have that then the customers don\u2019t know what they expect when they come to Uganda. It is, therefore, a marketing tool because once we are all graded and have the star rating then it becomes easier to market the country,\u2019\u2019 she said.<\/p>\n<p>She further clarified that grading by UTB is totally different from classifications or recommendations made by other digital platforms.<\/p>\n<p>\u201cThe customer rating done online only focuses on customer experience yet behind the scenes there might be a total mess. As government authorities, we help to make sure that the quality of service right from behind the scenes to the front is what it must be,\u201d Ajarova maintained.<\/p>\n<p>Uganda Hotel Owners Association executive director Jean Byamugisha said grading and classification also helps Uganda to bid for international conferences.<\/p>\n<p>Devendra Singh, the general manager of four-star Golden Tulip Hotel, said: \u201cWe are happy to be a certified hotel.\u201d<\/p>\n<p>\u201cThis grading is going to help us improve so that we can be rated as a five-star hotel.\u2019\u2019<\/p>\n<p>Meanwhile, three hotels were rated as five-star hotels in Uganda, and these include Kampala Serena Hotel, Sheraton Kampala Hotel and Lake Victoria Serena-Kigo.<\/p>\n<p>Eight hotels attained four-star status including Skyz Protea Hotel, Mestil Hotel, Golden Tulip and Kabira Country Club.<\/p>\n<p>Fairway Hotel, Admas Hotel Entebbe, Hotel Brovad, Acquarius Kigo attained three-star hotel status. Those rated as two-star hotels were nine and include Hotel Horizon Entebbe, K-Hotel Entebbe and Hotel Lavena, among others.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/uganda\">Uganda<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Uganda. The Uganda Tourism Board (UTB) has called upon hotel owners and tourism stakeholders to embrace grading and classification of their facilities. The call was made on Wednesday by UTB Chief Executive Officer Lilly Ajarova, during the handover of plaques to 35 hotels which participated in the recent national hotel certification and grading. [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":69882,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5,7,258],"tags":[233,240,234],"class_list":["post-69883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-economy","category-head-lines","category-to-homepage","tag-africa-press","tag-africa-press-uganda","tag-uganda"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>UTB urges hoteliers to embrace classification - Uganda<\/title>\n<meta name=\"description\" content=\"The Uganda Tourism Board (UTB) has called upon hotel owners and tourism stakeholders to embrace grading and classific ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UTB urges hoteliers to embrace classification\" \/>\n<meta property=\"og:description\" content=\"The Uganda Tourism Board (UTB) has called upon hotel owners and tourism stakeholders to embrace grading and classific ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\" \/>\n<meta property=\"og:site_name\" content=\"Uganda\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AfricaPressTunisiaa\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-28T18:57:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-28T18:58:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/uganda\/sites\/34\/2024\/03\/sm_1711639002.590725.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"UTB urges hoteliers to embrace classification\",\"datePublished\":\"2024-03-28T18:57:30+00:00\",\"dateModified\":\"2024-03-28T18:58:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\"},\"wordCount\":382,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/uganda\/sites\/34\/2024\/03\/sm_1711639002.590725.jpg\",\"keywords\":[\"Africa Press\",\"Africa Press-Uganda\",\"uganda\"],\"articleSection\":[\"all news\",\"economy\",\"head lines\",\"to-homepage\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\",\"url\":\"https:\/\/www.africa-press.net\/uganda\/all-news\/utb-urges-hoteliers-to-embrace-classification\",\"name\":\"UTB urges hoteliers to embrace classification - 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