{"id":116421,"date":"2026-04-12T22:09:29","date_gmt":"2026-04-12T20:09:29","guid":{"rendered":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/shaq-leaves-40-million-deal-for-affordable-kids-shoes"},"modified":"2026-04-13T00:15:41","modified_gmt":"2026-04-12T22:15:41","slug":"shaq-leaves-40-million-deal-for-affordable-kids-shoes","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/shaq-leaves-40-million-deal-for-affordable-kids-shoes","title":{"rendered":"Shaq Leaves $40 Million Deal for Affordable Kids’ Shoes"},"content":{"rendered":"

Africa-Press – Zimbabwe. <\/strong><\/span>Shaquille O\u2019Neal just reminded everyone what real success looks like.<\/p>\n

In the candid interview, Shaq explained why he turned down a massive $40 million Reebok contract extension back in the \u201990s after one mom told him his $100+ signature shoes were too expensive for struggling families.<\/p>\n

He didn\u2019t whine or virtue-signal. He acted.<\/p>\n

\u201cMy thing is it\u2019s all about affordability,\u201d Shaq said. After his own mom agreed with the woman \u2014 \u201cBaby, the lady was right. Your shoes do cost more\u201d \u2014 he walked away from the big-money deal and partnered with Walmart to create the $20 Shaq brand<\/p>\n

The result? More than 400 million pairs sold worldwide, with Shaq saying they\u2019ve now moved over 470 million.<\/p>\n

While other athletes and celebrities chase luxury contracts and lecture working families from their mansions, Shaq made sure every kid who looked up to him could actually own a pair of his shoes.<\/p>\n

For More News And Analysis About Zimbabwe<\/span> Follow Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Africa-Press – Zimbabwe. Shaquille O\u2019Neal just reminded everyone what real success looks like. In the candid interview, Shaq explained why he turned down a massive $40 million Reebok contract extension back in the \u201990s after one mom told him his $100+ signature shoes were too expensive for struggling families. He didn\u2019t whine or virtue-signal. He […]<\/p>\n","protected":false},"author":84,"featured_media":116420,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,9],"tags":[19],"class_list":["post-116421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-miscellaneous","tag-zimbabwe"],"yoast_head":"\nShaq Leaves $40 Million Deal for Affordable Kids' Shoes - zimbabwe<\/title>\n<meta name=\"description\" content=\"Shaquille O\u2019Neal just reminded everyone what real success looks like. 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