{"id":116750,"date":"2026-04-28T20:35:20","date_gmt":"2026-04-28T18:35:20","guid":{"rendered":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games"},"modified":"2026-04-28T22:47:19","modified_gmt":"2026-04-28T20:47:19","slug":"sable-lager-takes-centre-stage-as-delta-backs-zits-games","status":"publish","type":"post","link":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games","title":{"rendered":"Sable Lager takes centre stage as Delta backs ZITS Games"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Zimbabwe. <\/strong><\/span>HARARE, Apr. 28 (NewsDay Live) \u2014 Delta Beverages has unveiled Sable Lager as the new headline sponsor of the Zimbabwe Tertiary Sports Association (ZITS) Games, marking a fresh chapter in the company\u2019s long-running support of university and college sport.<\/p>\n<p>Speaking at the official launch on Tuesday, Delta Beverages marketing manager for lagers, Kundayi Pamela Mawema, said the company remained committed to empowering young athletes and strengthening tertiary sport in Zimbabwe.<\/p>\n<p>Mawema said Delta viewed sport as a powerful platform that unites people while nurturing discipline, talent and national pride.<\/p>\n<p>\u201cThese games represent more than competition. They are a celebration of youth, talent, discipline and the future of our nation,\u201d she said.<\/p>\n<p>Delta\u2019s partnership with tertiary sport began in 2018, with Carling Black Label serving as the lead brand sponsor from 2019 until this year.<\/p>\n<p>Mawema said the company was now excited to introduce Sable Lager as the new face of the coveted sponsorship.<\/p>\n<p>She described Sable Lager as Delta\u2019s youngest locally conceptualised and produced clear beer, crafted by a new generation of brewers, technical specialists and marketers.<\/p>\n<p>Mawema drew parallels between the brand and Zimbabwe\u2019s student-athletes, saying both represented youthful ambition, innovation and the future.<\/p>\n<p>\u201cIn the same way that Sable Lager was created by a modern generation shaping the future of our category, today\u2019s students have the opportunity to shape the future of our country,\u201d she said.<\/p>\n<p>She praised student-athletes for balancing academic demands with sporting excellence, saying their participation built character, friendships and lifelong memories beyond medals and trophies.<\/p>\n<p>\u201cOur partnership with these games reflects our belief in investing in the generation of now,\u201d she said.<\/p>\n<p>Mawema added that Delta wanted to create opportunities for young people to showcase talent, express themselves and connect on and off the field.<\/p>\n<p>She also promised a bigger entertainment experience at this year\u2019s games, with Sable Lager set to add celebration, connection and excitement to the sporting spectacle.<\/p>\n<p>\u201cBeyond the competition, we want every participant and spectator to feel part of something bigger \u2014 an experience that lives beyond the Games themselves,\u201d she said.<\/p>\n<p><strong>For More News And Analysis About <span style=\"color: #ff6600\">Zimbabwe<\/span> Follow <span style=\"color: #ff6600\">Africa-Press<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Zimbabwe. HARARE, Apr. 28 (NewsDay Live) \u2014 Delta Beverages has unveiled Sable Lager as the new headline sponsor of the Zimbabwe Tertiary Sports Association (ZITS) Games, marking a fresh chapter in the company\u2019s long-running support of university and college sport. Speaking at the official launch on Tuesday, Delta Beverages marketing manager for lagers, [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":116749,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,12],"tags":[19],"class_list":["post-116750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-news","category-policy","tag-zimbabwe"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sable Lager takes centre stage as Delta backs ZITS Games - zimbabwe<\/title>\n<meta name=\"description\" content=\"HARARE, Apr. 28 (NewsDay Live) \u2014 Delta Beverages has unveiled Sable Lager as the new headline sponsor of the Zimbabwe Te ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sable Lager takes centre stage as Delta backs ZITS Games\" \/>\n<meta property=\"og:description\" content=\"HARARE, Apr. 28 (NewsDay Live) \u2014 Delta Beverages has unveiled Sable Lager as the new headline sponsor of the Zimbabwe Te ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\" \/>\n<meta property=\"og:site_name\" content=\"zimbabwe\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-28T18:35:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-28T20:47:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/zimbabwe\/sites\/14\/2026\/04\/sm_1777409188.607869.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1037\" \/>\n\t<meta property=\"og:image:height\" content=\"585\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\"},\"author\":{\"name\":\"cfeditoren\",\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/#\/schema\/person\/068c7ab4e9634ae78ec5d54ec46598bb\"},\"headline\":\"Sable Lager takes centre stage as Delta backs ZITS Games\",\"datePublished\":\"2026-04-28T18:35:20+00:00\",\"dateModified\":\"2026-04-28T20:47:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\"},\"wordCount\":365,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games#primaryimage\"},\"thumbnailUrl\":\"https:\/\/static.africa-press.net\/zimbabwe\/sites\/14\/2026\/04\/sm_1777409188.607869.jpg\",\"keywords\":[\"Zimbabwe\"],\"articleSection\":[\"all news\",\"policy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\",\"url\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/sable-lager-takes-centre-stage-as-delta-backs-zits-games\",\"name\":\"Sable Lager takes centre stage as Delta backs ZITS Games - 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