Africa-Press – Cape verde. The female entrepreneur of the year, Neusa Silva (Service Guide) , today advised women who are starting out in the field of entrepreneurship to have more persistence and perseverance to achieve success, advising them not to give up due to any embarrassment whatsoever.
Neusa Silva spoke in an interview with Inforpress, about having won the “Woman Entrepreneur of the Year” award, which took place on Tuesday, 14th, in the City of Praia. She expressed “great satisfaction and enthusiasm” with this recognition, as she considered it to be the result of all the work she has done together with her employees, over these 16 years in her company (Service Guide).
She said that she feels increasingly “motivated and encouraged” to work for the development of her company and her country, and is more aware of the work she will do from now on after winning this award.
According to this businesswoman, any entrepreneur who wants to start and achieve success in this area must have more persistence and perseverance, in addition, pursue more knowledge, getting involved in many associative actions, which, in my opinion, helps “a lot”. in accessing any information within the area of young entrepreneurs.
And for those who are already halfway there, advises Neusa Silva that they should seek information from the Association of Women Entrepreneurs, Associations of Chambers of Commerce and associations in their community.
He added that these associations really help startups to access information that they could not reach alone and also a way of having contacts that help to improve their services and products, as well as their respective performances in the business area.
For the female entrepreneur of the year, having information and knowledge through lectures, conferences, forums, workshops, open conversations, congresses, summits, among other actions, also helps in the personal training of any entrepreneur or businessman to be more aware of everything a little that takes place in a society.
Another piece of advice given by this businesswoman, who already has vast experience in this area, is that beginners should try harder and harder not to give up on the path when faced with any difficulty, but that they should always tread carefully, provide more information, enter into a company in a formal rather than informal and legal way and that this helps a lot to make any businessman’s service credible to society.
To conclude, Neusa Silva left a message of strength and courage for all women, highlighting that she is currently “very happy” to see several women embarking on this area, because, as she explained, in the past there were few women entrepreneurs in the country, considering that This means that it is an area that is being “very developed” by the country.
Asked about the biggest difficulties that women entrepreneurs face in the country, Neusa Silva replied that just being a woman represents a small embarrassment. She added that Cape Verdean women are not the only ones facing difficulties, but also women from all over the world, explaining that this is because women are mothers, wives, businesswomen and entrepreneurs.
But even so, he assured that small constraints still persist that have to do with the country’s own space and access to financing.
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