Africa-Press – Gambia. Two business support organisations have recently launched the ‘Gambia Good Market’ (GGM), an initiative designed to boost local market access and strengthen partnerships for businesses in the tourism and creative industries.
The Gambia Startup Chamber of Commerce (GSCC), in collaboration with the Gambia Women Chamber of Commerce (GWCC) jointly launched the Gambia Good Market initiative to boost local market access and strengthen partnerships for Micro, Small and Medium Enterprises (MSMEs) in the two industries.
The Gambia Good Market aims to support business growth, expansion, and the wider promotion of Made-in-The Gambia products. The launch event also marked the opening of the Banjul International Trade Fair, organised through the International Trade Center (ITC)’s EU-YEP-funded Tourism and Creative Industries project. The project seeks to implement the Gambia Good Market initiative along the country’s Tourism Development Areas.
The GGM brought together thirty entrepreneurs for a day-long exhibition and networking event, where they showcased their products and services alongside cultural displays and poetry performances.
Principal Economist and SheTrades Coordinator, Kemo Janka, representing the Minister of Trade, Regional Integration and Employment, Baboucarr O. Joof, reaffirmed the government’s continued collaboration and strong partnership with both the Gambia Women Chamber of Commerce and the Gambia Startup Chamber of Commerce.
“Youth and women make up the majority of our economic actors. They embody energy, creativity, ambition, and resilience. Yet they continue to face high levels of socio-economic uncertainty, vulnerability, and risk. These realities underscore the urgent need for targeted social, economic, and political support to help them unlock their full potential and live lives of dignity and purpose,” he said.
According to Janka, the Gambia Good Market is a landmark initiative designed to drive sustainable growth in the country’s tourism and trade sectors, create economic opportunities for local entrepreneurs, and increase the visibility of ‘Made-in-The Gambia’ products on both regional and global stages.
“The government firmly believes that entrepreneurship is the most sustainable pathway to employment creation. It holds the promise of addressing the root causes of irregular migration, crime, and unemployment,” he emphasised.
Delivering a joint statement on behalf of both chambers, Kumbale Goode, Board Chairperson, highlighted the organisations’ commitment to promoting the growth of startups and women-led businesses in The Gambia.
“The GSCC and GWCC are registered Business Support Organizations committed to empowering entrepreneurs through tailored advisory services, improved access to finance, and programmes that address the most pressing needs of Gambian and, by extension, African start-ups,” she stated.
“The central theme for today is recognizing the need for local businesses to gain access to larger markets, within the region and beyond. Providing this platform for collaboration is one step being taken,” she added.
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