Africa-Press – Liberia. Businessman and philanthropist Upjit Sachdeva, widely known as Jeety, has launched his annual Christmas outreach for Liberia’s most vulnerable populations, continuing a humanitarian tradition that has spanned nearly a decade and provides critical support to thousands of marginalized citizens across Monrovia.
The 2025 Christmas celebration officially began on December 20 at the headquarters of Jeety’s Conglomerate in Via Town and represents an extension of his year-round feeding program that operates daily across multiple neighborhoods in the capital. The initiative delivers hot, cooked meals to street children, elderly residents, and families struggling with chronic food insecurity, offering relief and hope to communities often overlooked by mainstream social services.
Speaking at the opening ceremony, Jeety emphasized that the initiative goes beyond seasonal charity, describing it as a gesture of dignity, care, and inclusion for those who often feel forgotten. He stressed that the holiday season provides a unique opportunity to expand outreach and ensure that even more vulnerable individuals benefit from the program.
Organizers said the Christmas program includes expanded meal distributions, gift packages, and entertainment at various locations in Monrovia and its surrounding areas. Thousands of residents are expected to benefit during the holiday period, with special events planned for Christmas Day and New Year’s celebrations to reach as many people as possible.
Jeety’s feeding program has grown into a fixture of Liberia’s social welfare efforts, operating consistently regardless of season, economic conditions, or other challenges. The initiative addresses chronic hunger and food insecurity, providing not only meals but also a sense of community, stability, and support for those struggling to meet basic needs.
Beneficiaries of the program expressed gratitude for Jeety’s consistency and generosity. A street child named Samuel said, “Every year, I look forward to this program because it gives me food when I have nothing else and reminds me that people care about us.” An elderly resident, Madam Elizabeth, added, “Jeety has been a blessing. His meals bring hope and comfort, especially during Christmas when many feel forgotten.” Another beneficiary, Fatmata, a mother of three, said, “Thanks to this program, my children can enjoy a warm meal during the holidays. I feel relief and happiness that someone cares.” John K., a young man who used to beg on the streets, stated, “This initiative has changed lives. It gives us strength to keep going and shows that giving back matters.”
While Jeety’s activities were unfolding in Monrovia, a separate event in Ganta, Nimba County, highlighted another form of humanitarian service focused on education and long-term development. At a ceremony held at the Peace Empire Hotel, Chief Justice Yarmie Quiqui Gbeisay publicly honored veteran philanthropist Eleanor Suah Badio for her lifelong commitment to education and social upliftment.
Chief Justice Gbeisay praised Mrs. Badio for her role in shaping his own academic journey and eventual rise to the highest judicial office in Liberia. He described her as a quiet yet determined humanitarian whose work has opened educational opportunities for countless underprivileged children. According to him, Mrs. Badio, now in her mid-80s, devoted decades to bridging gaps in access to quality education, often working behind the scenes to ensure that children from poor backgrounds were not denied schooling due to financial hardship.
During the ceremony, Chief Justice Gbeisay encouraged Mrs. Badio to continue her humanitarian work, emphasizing that her legacy serves as an inspiration for the nation and a call for others to join in similar efforts. Attendees applauded as Mrs. Badio accepted a plaque recognizing her contributions, visibly moved by the acknowledgment.
A reverend who delivered the invocation reflected on Mrs. Badio’s impact, recounting how she supported the Chief Justice during his early education while residing in Grand Bassa County after relocating from Nimba. He described her efforts as acts of compassion that continue to produce results decades later.
Together, the events in Monrovia and Ganta showcased two complementary forms of social investment in Liberia: immediate relief for the most vulnerable through feeding programs and long-term development through education. Both initiatives highlight the critical role of individual philanthropists in strengthening Liberia’s social fabric and providing hope, opportunity, and dignity to those in need.
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