Celebrating African television and film

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Celebrating African television and film
Celebrating African television and film

Africa-Press – Namibia. Africa Magic, in association with MultiChoice, has recently announced the call for entry for the eighth edition of the Africa Magic Viewers’ Choice Awards (AMVCAs). The entries to one of the prestigious awards opened on Friday, 3 December 2021, and will close on 14 January 2022.

All films, made-for-television movies or television series previously entered or nominated for an award or awarded a prize in another film and television competition are eligible to enter for the AMVCAs – only if they were broadcasted, publicly screened or exhibited from 1 December 2019 to 30 November 2021.

Hailed as the premium awards for filmmakers in Africa, the AMVCAs has recognised and celebrated outstanding achievements in the African film and TV industry in front and behind the cameras.

According to a press statement issued by multichoice, plans for the next instalment were put on hold due to the Covid-19 pandemic and the attendant concerns on the health and safety of all stakeholders following the seventh edition in 2020.

The AMVCAs will now take place in Lagos, Nigeria, in 2022, with Amstel Malta as the headline sponsor. MultiChoice Nigeria chief executive John Ugbe said last year was indeed a tough one for the world with the global pandemic; however, the industry continues to thrive against all odds.

“We are proud of the improvements seen across different fields in the industry since the inception of the awards in 2013. The eighth edition of the AMVCAs once again demonstrates our commitment to spotlight the immense talent we have in the African film and TV industry, and promises to leave a much bigger impact than previous editions.”

For the eighth edition, organisers have announced the introduction of a new category for Best Online Social Content Creator in recognition and acceptance of the growing popularity and quality of social media content across the continent.

“We are very excited about the Best Online Social Content Creator category, as we believe this will further underscore our commitment to represent all content creators and inspire new talent. There is no better time than now to recognise and celebrate this growing digital community as we stage the eight editions of the awards,” said Busola Tejumola, executive head of content and West Africa Channels at MultiChoice Nigeria.

The eighth edition will also see the return of the Best Africa Magic Original Drama Series, Best Africa Magic Original Comedy Series as well as the Best Dressed Male and Female, which will be voted for on the night of the event. Digital file delivery mechanism, entry guidelines and additional information can be found on their website.

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