Africa-Press – Zimbabwe. It’s about that time of year again when we deck the halls with boughs of holly. Giant Christmas trees start making their way into shopping centres, lighting up the aisles with cork-warm lights on the heels of grocery stores releasing their Christmas catalogues.
If you’re Mariah Carey, it is that time of year to dust off your 1994 smash hit, All I Want for Christmas Is You.
Year-on-year, Pick n Pay has a range of exceptional gourmet festive products leading the festive food chain, allowing South African consumers to locate a selection of meats, vegan dishes and sweet treats to best suit the occasion.
“In the ever-competitive world of retail and grocery, it’s not easy to stand out among the crowd, but Pick n Pay has demonstrated its commitment to quality, innovation, and customer satisfaction for this year’s festive range,” a statement by the company read.
Every year for over a decade, Fairlady has hosted a Christmas version of their Taste House Tests, where competing industry products are put in one room and judges try the delights to find the best Christmas gammons, desserts, festive treats and bubblies. One could argue that it resembles aspects of Come Dine With Me but for your Christmas grocery list.
The event ensures that the search for festive products becomes much easier for you, also serving as a guide to help consumers maintain quality throughout their festive planning.
This year, the retailer swooped up five of the top ‘Best Buys’ at the annual Fairlady Test House 2023 festive edition as a panel of judges sat down and rated the products.
“Christmas is a magical time, and shoppers want their shopping experience – and the products they put on their tables – to match this.”
The outstanding products leading their categories include Crafted Collection’s Luxury Brandy Christmas Pudding, Bone-in Gammon and Gammon Sausages, as well as Santa’s Village Beef Festive Favourite and Cooked Rolled Pork Belly.
“Clinching one of the most ‘Best Buy’ accolades this year is a testament to our tireless efforts to provide customers with the most flavourful, high-quality products from local producers.
“These products are developed over months with our suppliers who are as dedicated to creating the most innovatively delicious range,” said Nicki Russell, Head of Product and Quality at Pick n Pay.
“This year’s range has been crafted to offer customers a gourmet experience with effortless ease. It provides a blend of convenience and culinary delight, enabling hosts to serve impressive spreads while expending minimal effort,” Russell added.
As the festive season sets in, it’s best to get to the shops early as you prepare the shopping list for your Christmas lunch menu.
Here are a few Christmas-inspired tributes from the grocery chain that came out on top, accompanied by what the panel had to say about them:
A number of Pick n Pay products also received four stars in the awards, including the Christmas Traditional Hamper of gammon, corned beef and pickled tongue.
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