Africa-Press – South-Africa. Canal+’s turnaround plan for MultiChoice is progressing well, with many positive developments emerging.
Canal+ acquired all of MultiChoice Group’s share capital in late 2025 and delisted it from the Johannesburg Stock Exchange (JSE).
After the acquisition, it developed a comprehensive turnaround and integration plan for MultiChoice to restore profitable growth.
This turnaround plan includes leveraging the combined scale of Canal+ and MultiChoice across Africa.
The core of the new MultiChoice strategy is a turnaround plan aimed at reigniting subscriber growth through numerous initiatives.
Best content in Africa: Combining the content catalogues and local productions will enhance DStv’s product offering.
Simplified commercial offers: Streamlining pricing, branding, and marketing to enhance customer value and make offers more appealing.
Powerful acquisition engine: Accelerating subscriber growth by lowering entry costs through equipment subsidies and recruiting over 1,000 new salespeople.
Operational excellence: Standardising operating models across countries, implementing best practices, and reinforcing anti-piracy capabilities.
The impact of these turnaround initiatives is already felt, with Canal+ investing R1.9 billion to accelerate the rollout. This investment is aimed at restarting subscriber growth to counter a recent decline in subscriber numbers.
The company has paused DStv price increases to drive affordability and cut decoder prices to lower the barrier to accessing the service.
It is also actively working to enhance the product offering for DStv subscribers to increase the service’s appeal.
Canal+ secondary listing on the JSE
Canal+ CEO Maxime Saada
When Canal+ acquired MultiChoice, the South African authorities required the company to list on the JSE. This is to ensure that MultiChoice, the crown jewel of South African media, remains accessible to local investors.
Simply put, it will allow South African investors to buy shares in the combined global entity following the acquisition of MultiChoice.
Canal+ is, therefore, planning to complete a secondary listing on the JSE by mid-2026. Apart from giving local investors access to the company, it will improve the liquidity of its Canal+ shares.
Canal+ expects to proceed with this listing within nine months of MultiChoice’s delisting from the JSE, which occurred on 10 December 2025.
Canal+ CEO Maxime Saada has described the upcoming JSE listing as a significant moment for the company.
He said listing on the JSE signals Canal+’s long-term commitment to South Africa as a core hub in its global strategy.
Saada said Africa is the continent with the strongest growth potential for pay-TV, and the JSE listing is intended to deepen the company’s roots in this market.
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