Africa-Press – Tanzania. THE NMB Bank’s ‘Bonge la Mpango’ promotion climaxed on Wednesday with the handover of the brand new Toyota Fortuner grand prize to Morogoro resident Abdallah Mohammed Abdallah. Thereafter, the 50-year old Kinole village trader-cumtransporter jubilantly drove his whole family home in the midsize sport utility vehicle whose market price tag is 169m/-.
“Now I am 100 per cent sure that I won the car despite being informed of my winning the promotion’s grand prize mid last month,” the father of five said once inside the car at the Uluguru grounds in Morogoro municipality where the handover ceremony took place.
Patting his spouse on her shoulder as he ignited the zerokilometre SUV, the overexcited winner said his grabbing of the deposits mobilisation campaign top prize was a dream comes true for many reasons.
“I always equated my chances of winning this car like building castles in the air. Despite being a loyal customer of NMB, I am a mere villager and small trader and this bank has over 4 million customers, including wealthy entrepreneurs,” Mr Abdallah explained.
“My winning has taught me another big lesson about NMB Bank. It is for all Tanzanians despite one’s social and economic status. Were it not for mobile banking I won’t have even been its customer in the first place let alone winning this luxurious car,” he added with a triumphant grin. Mr Abdallah also commended NMB for its empowerment initiatives like the “Bonge la Mpango” marketing blitz, which early this year raised the local promotion drives bar with a prize galore worth over 500m/-.
He said the competition’s fabulous prizes have also been a form and source of capital for common people and ordinary entrepreneurs like him. His next move to cement his business bond with NMB further is to join the bank’s agent network of over 9,000 wakalas across Tanzania.
The Bank’s Acting Chief of Internal Audit, Mr Benedicto Baragomwa, said the won prizes included cash, which 120 people pocketed during the campaign period.
The other prizes of the promotion to retain old customers, entice new ones and lure the unbanked population into the formal financial system were 24 LIFAN three wheelers and three TATA Ace light-duty pickups.
“In February, we launched the special campaign purposefully for giving back part of the profit (made in 2020) to our customers and also to inculcate the culture to make savings amongst Tanzanians,” Mr Baragomwa noted.
