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Tanzania’s Minister for Natural Resources and Tourism, Ashatu Kijaji, praised the Safari Field Challenge for its role in enhancing tour guide professionalism and promoting tourism and conservation. The initiative aligns with government efforts to elevate Tanzania’s global tourism profile, particularly through innovative attractions. Kijaji emphasized the importance of showcasing new tourism assets
Africa-Press – Tanzania. THE Minister for Natural Resources and Tourism, Ashatu Kijaji, has commended the Safari Field Challenge for enhancing the professionalism of tour guides and strengthening efforts to promote tourism and conservation in the country.
The minister made the remarks after visiting participants of the initiative at the Ngorongoro Conservation Area in Ndutu noting that the initiative goes in line with ongoing government efforts under President Samia Suluhu Hassan, who has championed Tanzania’s global tourism profile, notably through the film Tanzania dubbed as ‘The Royal Tour’.
“I commend you for this great work. I am informed this is the 11th Safari Field Challenge, congratulations for promoting tourism,” she said.
Additionally, the minister stressed the need for continued innovation in showcasing new attractions to attract more visitors and contribute to national economic growth while urging the team to use its platform to promote emerging tourism products, including a new golf course in the Serengeti and other unique national assets.
Permanent Secretary in the ministry, Hassan Abbas, said the Safari Field Challenge plays a vital role in raising awareness about conservation, particularly among youth and the wider community.
The Safari Field Challenge is widely regarded as a key platform for sharpening skills among tour guides while promoting Tanzania’s rich natural heritage to both local and international audiences.
Tanzania has long been recognized for its rich natural heritage and diverse wildlife, attracting tourists from around the globe. The government has made significant investments in promoting tourism as a key driver of economic growth, particularly under the leadership of President Samia Suluhu Hassan. Initiatives like the Safari Field Challenge are crucial in enhancing the skills of tour guides and raising awareness about conservation efforts, ensuring that both local communities and visitors appreciate the country’s unique offerings.
