Africa-Press – Eswatini. Popular Eswatini influencer Bonkhe Shabangu has officially partnered with Knorr as the brand’s newest ambassador, marking an exciting chapter in his career and a significant collaboration for the well-known food brand.
Knorr, owned by Unilever, has been a staple in kitchens around the world since its founding in 1838 by Carl Heinrich Knorr.
The brand, headquartered in Heilbronn, Germany, offers a diverse range of dehydrated soups, meal mixes, bouillon cubes, and condiments, and is available in over 90 countries.
In a recent announcement, Shabangu expressed his enthusiasm for the partnership, stating, “Oh man! I’m excited to share with you that I have partnered with Unilever to promote the #Knorr Soup campaign in our beautiful Kingdom of Eswatini.”
His excitement is evident as he prepares to engage with fans and followers through a series of promotional activities designed to highlight the versatility and convenience of Knorr products.
The #Knorr Soup campaign aims to bring the joy of cooking and sharing meals to the forefront, and Shabangu is eager to be a part of this initiative.
“As we are about to Make it #kuNcaaaaah with Knorr, definitely look forward to winning incredible prizes during the campaign,” he added, hinting at a variety of engaging activities planned for participants.
Bonkhe Shabangu new Knorr brand ambassador
The campaign will feature a range of promotional strategies, including roadshows, advertisements in local kombis (minibuses), radio spots, billboards, and television commercials.
Shabangu emphasized the importance of connecting with the community, saying, “Look out for roadshows, adverts in our local Kombis, on radio, billboards, and TV.
Yep!” This multi-faceted approach aims to reach a wide audience and encourage them to explore the delicious possibilities that Knorr products offer.
In addition to the promotional activities, Shabangu is also excited about the upcoming cooking contest that will be part of the campaign.
“It’s going to be a thrilling journey that I want to walk with you. And of course, we’re going to have a cooking contest with me.
I can’t wait!! Brace yourself,” he exclaimed, inviting fans to participate and showcase their culinary skills.
Shabangu’s partnership with Knorr is a natural fit, given his influence and passion for food and cooking.
As a prominent figure in the Eswatini social media landscape, he has built a reputation for sharing engaging content that resonates with his audience.
His ability to connect with followers on a personal level makes him an ideal ambassador for a brand that values community and shared experiences.
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