Africa-Press – Sierra-Leone. The People’s Republic of China, through its Ministry of Commerce called MOFCOM, has hosted a training and research conference for a group of 20 journalists from Sierra Leone to strengthen media cooperation and foster cross-cultural interchange.
The National Radio and Television Administration offices in China served as the venue for the lecture. The occasion is a component of China’s broader initiatives to promote global collaborations through platforms for information exchange and media.
Mr. Bashiru Coomber of the Ministry of Information and Civic Education, speaking on behalf of the delegation, explained the importance of the initiative in fostering closer ties between the two nations.
Mr. Coomber thanked MOFCOM and the Chinese government for organizing the seminar, calling it an “invaluable opportunity” for media professionals in Sierra Leone to participate in cross-cultural communication, learning, and innovation.
He explained the delegation’s resolve to engage and take in important information on China’s media environment, cultural norms, and cutting-edge technology.
The Second Grade Counselor of NRTA’s International Cooperation Department, Mr. Chang Jin, gave a talk after the opening session that covered the organization of China’s media sector, important facets of President Xi Jinping’s cultural worldview, and NRTA’s global outreach initiatives.
An outline of China’s Five Major Development Concepts which includes Innovation, Coordination, Green Development, Openness, and Sharing, was at the heart of Mr. Jin’s speech.
He explained how these ideas direct China’s change and influence the framework for global media collaboration. The goal of the week-long conference is to give the journalists a better grasp of Chinese innovation, international media trends, and the strategic role that communication plays in development.
Mr. Coomber appealed by calling for more training and equipment to strengthen the capacity sector and urged the continuation of such exchanges.
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